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'Worldwide, every third Audi will be an SUV by 2020'

Automotive News Europe reports the new Audi manufacturing facility in San Jose Chiapa, Mexico will increase the automaker's production capacity for the Q5 SUV by 150,000 units per year. While the plant will supply every market with the exception of China, most of the production is slated to head to the US.
While speaking with ANE, Audi CEO Rupert Stradler said, "Worldwide, every third Audi will be an SUV by 2020." So far this year, 40 percent of Audi vehicles sold in the US have been light trucks, with the company's sales in that segment jumping by 53 percent. By comparison, Audi passenger car sales have increased by just one percent.
The first Q5 vehicles from the San Hose Chiapa plant will show up on dealer lots in 2016. Audi of America recently received a larger 9,000-unit allocation of Q5 models after seeing sales increase 36 percent through April compared to the same period in 2012.

2015 Audi S3 Sedan

For the last few years, Audi has been publicly toying with building a successor to its Ur-Quattro, a model still glowing in a gritty patina of motorsports glory decades after it left the scene. If anything, the rally car's halo has burned brighter as Audi has matured into a world luxury superpower. Since 2010, the German automaker has shown two different concept cars that attempted to re-bottle the legend's lightning, and it's still trying to figure out whether to market a production model. Despite that conundrum (and not to take anything away from the seminal Ur-Quattro), it's easy to argue that there are two other cars much more important to Audi's rise from its '80s ashes: the original TT and the B5-generation A4 and its high-performance variants.
The TT thrust Audi into the vanguard of automotive styling while firmly establishing the Volkswagen Group as masters of platform development (the same basic architecture and powertrain guts were employed in a dizzying array of models, from the Golf, Jetta and New Beetle to a number of Škoda products). This unprecedented, flexible building-block approach to new model development has since become the standard of the industry.
In the case of its B5 cars, the A4, S4 and RS4 put Audi back on the radar of rival German automakers, and more importantly, they grew the Four Rings' sales by leaps and bounds while reminding the world that all-wheel drive needn't only benefit hardcore performance cars and utility vehicles. Fast-forward to today, and the A4 has established itself as the bedrock of Audi's lineup, but it's also grown over its four generations to become substantially larger, heavier and costlier than the model that debuted back in 1996 America. That's created a vacuum at the bottom of the range that the company has inadequately addressed - until now.

Audi updates A3 with Virtual Cockpit, more goodies

Audi has announced a series of updates to the A3 family. And though we're still waiting for confirmation on its arrival here in North America following its introduction back in Europe next month, the revisions bode well for Ingolstadt's baby. Chief among the enhancements for the latest A3 is the inclusion, as promised, of the company's Virtual Cockpit infotainment system. One of our finalists for 2016 Tech of the Year, the Virtual Cockpit moves many of the controls and menus you'd expect to find in the center console display into the instrument cluster to make them easier for the driver to navigate (albeit at the expense of a co-pilot's assistance). Audi also used the occasion to install some of its latest driver assistance systems, including active lane assist, pedestrian protection, and available traffic jam assist that helps the vehicle crawl along in bumper-to-bumper conditions. The revised A3 also features new front and rear fascias, incorporating a sharper grille and new head- and taillights, with available Matrix LED units up front. Globally speaking, Audi is offering the updated model with six different engines – three gasoline and three diesel – including a 1.0-liter inline-three for the first time. There's the hybrid E-Tron model as well, and the flex-fuel G-Tron model that can run on natural gas. More enticing though is the new S3, which benefits from a ten-horsepower boost to produce a more substantial 310 hp and as much as 295 pound-feet of torque. With sedan, convertible, and three- and five-door hatchback bodystyles, that makes for a lot of combinations, though not all engines will be offered in all forms. Watch this space for word on US availability. In the meantime, you can scope out all the details on the various variants in the press release below and the high-resolution images in the exhaustive gallery above. Related Video: Technology Update for the Compact Bestseller – the new Audi A3 - New engines: 1.0 TFSI and newly developed 2.0 TFSI - Infotainment and assistance systems from the full-size class - First deliveries in summer The successful model from Audi is now even more attractive: The Audi A3* approaches the starting line with new driver assistance systems and engines as well as newly designed headlights and taillights. Also new on board is the innovative operating and display concept, Audi virtual cockpit. The new A3 is available in a three-door version and as a Sportback, a sedan and a Cabriolet.