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2017 Audi A4 pricing drops before Detroit debut

With its spring 2016 on-sale date rapidly approaching, Audi confirms the official pricing structure for the new A4 sedan. The four-cylinder-only A4 line starts at $38,250 – a $1,400 increase over last year's model – but like the similarly priced BMW 328i and Mercedes-Benz C300, that figure climbs quickly. For one, unless you're planning on living with a front-wheel-drive Audi, you'll need to add on $2,100 for the automaker's torque-vectoring Quattro all-wheel-drive system. And unless you want the basic Premium trim, plan on tacking on $3,800 for the Premium Plus trim or $8,600 for the range-topping Prestige. What's all this mean? For that, we'll turn to the newly switched-on online configurator. The standard A4 doesn't sound like a terrible deal, offering standard bi-xenon headlights, LED taillights, three-zone climate control, leather seats, a sunroof, and a seven-inch MMI system. Moving up to the Premium Plus switches up to full LED headlights, heated front seats, a 19-speaker Bang and Olufsen 3D stereo, push-button start, and an S-line exterior treatment. Finally, the top-line Prestige's notable standard items include an 8.3-inch, nav-equipped MMI system, Audi's excellent virtual cockpit (an Autoblog Tech of the Year finalist), and a head-up display. If you're balking at the trim packs, rest easy knowing Audi has spread the options around liberally. You can get navigation and heated seats on a base model – they're $2,400 and $900, respectively – and Virtual Cockpit can be added to the mid-grade model. The base can be had with standard 18-inch wheels, while the Premium Plus allows drivers to ditch the 18s and move up to 19s. Even the top-of-the-line Prestige has a few options, including an $1,800 Driver Assistance pack (adaptive cruise, auto high beams, and lane keeping assist ) and a $1,450 Warm Weather Pack (vented front sport seats). While you can get an A4 for $38,250, you can also build one up to $55,375. Look for the 2017 Audi A4 in dealerships this spring. And head over to the online configurator to build your ideal Audi sedan now.

The pre-race and first in-race report from Le Mans

The 2013, 90th anniversary edition of the 24 Hours of Le Mans has begun, tragedy marking the opening laps with the death of Allan Simonsen. We're at the track now as a guest of Audi and plan to stay through the evening, and even we haven't been able to find out what caused the accident - the only video is from just after the incident, and beyond the statement from ACO there's been no more news. The Aston Martin in the LM GTE Am class and its all-Danish drivers had taken pole in its class and was one of the favorites to win.
The pre-race report will come first, and even thought we can't spoil the race because we're only five hours into it at the time of writing, we'll put all of the news at the end in case you don't even want the updates.
Or you can go straight to the high-res galleries above.

Audi diverting a third of R&D budget to electrification

Companies make promises all the time. We'll do X by Y. The new A will be our biggest seller in B. You know the drill. But it's when an automaker puts its money where its mouth is that we really stand up and take notice. That's precisely what Audi is doing as it attempts to convert 25 percent of its sales to electrified vehicles by 2025. Citing two sources with knowledge of Audi's plans, Reuters reports that around a third of the company's research-and-development budget will go to " electric cars, digital services, and autonomous driving." Of course, shifting that much money over to newer technologies means sacrifices elsewhere – Reuters' sources claim Audi will move money away from combustion engines and reduce country-specific powertrain variants, but the sources wouldn't get more specific. According to Reuters, Audi is 22nd in total sales of hybrids and EVs. That's eight spots behind Mercedes and ten spots behind BMW (not to mention hybrid-happy Lexus). Audi's only electric representatives in the US market are the A3 e-Tron and Q5 Hybrid and things aren't much better in Europe – the company needs to dump buckets of money into expanding its meager lineup to bring up the percentage of EVs it sells. Expect greater detail on Audi's electrification plans very soon – CEO Rupert Stadler will discuss the company's path forward on Wednesday at a closed-door meeting in Munich with over 2,000 managers. It's unlikely all those managers will be able to keep quiet. We'll be listening. Related Video: Featured Gallery Audi E-Tron Quattro Concept View 36 Photos News Source: ReutersImage Credit: Audi Green Audi Volkswagen Green Driving Electric Hybrid PHEV e-tron audi e-tron electrification