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Audi and FAW to launch A6 E-Tron in China

Audi and its Chinese joint-venture partner FAW have announced that they'll be building a production version of the Audi A6 E-Tron Concept, shown at the 2012 Beijing Motor Show. Based on the China-only long-wheelbase A6, the plug-in-hybrid model is being targeted specifically at the People's Republic.
Audi is promising a 50-kilometer (31-mile) electric range for the fuel-sipping sedan, although there are precious few details beyond that. We do know, though, that this will be a Chinese-built vehicle, with assembly slated for the FAW-Volkswagen joint-venture factory in Changchun. We presume we'll find out more when the Beijing Motor Show kicks off a few weeks from today.
"We are the market leader in China's premium segment and will continue systematically with the application of efficiency technologies. Audi is thus supporting the Chinese government's targets for the reduction of fuel consumption," said Dr. Dietmar Voggenreiter, the president of Audi China.

Next Audi RS4 to get an electric turbo?

We don't yet know if the next Audi RS4 will come to the US, but whoever gets it could find an electric turbocharger under the hood according to a report in Auto Express. The 4.2-liter V8 that has served for two RS4 generations is retiring from the line, replaced by a twin-turbocharged version of the supercharged 3.0-liter V6 used in the S4. But instead of using two sequential turbochargers - a smaller one to eliminate lag while a larger, more powerful turbo spools up - batteries charged by brake regeneration could power a first-stage electric turbo. The idea hasn't been publicly appointed for a particular model, as Audi's technical chief Ulrich Hackerberg has said that due to expense, that kind of setup "would only be used be used on the very top end models." Since the technology cuts down on the use of exhaust gases, it would also also help in markets like Europe where CO2 emissions are a factor. No matter whether it benefits from all conventional or some electric boost, the horsepower number for the twin-turbo V6 will be more than 420 hp but less than 503 hp, the rating of the V8-powered Mercedes-Benz C63 AMG. Auto Express believes Audi will want to maintain the power gap between the 333-hp S4 and previous, 444-hp RS4. With Hackenberg saying the new S4 will make more than 350 hp, that gets the coming RS4 up to at least 461, but AE figures it "could deliver as much as 480 hp." We'll find out sometime after the S4 launches next year.

SNL player Vanessa Bayer goes 50 Shades of Audi

Fifty Shades of Grey, the most unlikely Valentine's Day film ever, is opening over Valentine's Day Weekend. Casting directors gave Audi a number of plum assignments, the German carmaker landing the roles of A3, S7, S8, R8 V10 Spyder, and Q7. That part is not surprising. What is surprising is this most unlikely spoof that Audi of America worked up with Saturday Night Live cast member Vanessa Bayer, playing off that elevator scene in the film. After watching it, we felt like Audi looked at us and said, "Oh yeah, we just did that." It's not NSFW, but - like the movie it parodies - this is all about the adult content. We liked it. But would it be too much to say we didn't see this one coming? News Source: Audi of America via YouTube Humor TV/Movies Audi Videos saturday night live