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2022 Acura MDX Type S First Drive Review | Spicy-enough family hauler

NAPA, Calif. — First things first: The 2022 Acura MDX Type S is not the Honda premium brandÂ’s attempt to create a BMW X5M. Then again, at $67,745, it comes in 30 grand under the storming German SUV. So while the Type S carries the imprimatur of high performance, it is priced more in line with the entry-level BMW X5 xDrive40i, plus the Audi Q7 55 TFSI and Mercedes GLE 450 4Matic that have upgrade engines but fall well short of being considered high-performance models. Acura makes a more convincing showing of it with the Type S, but you still get what you pay for – and sometimes paying less is OK. What Acura has created is an upgraded midsized SUV that gives sufficient sportiness to enthusiastic drivers, without clamping down on handling and braking harder than ThanosÂ’ gauntlet. HereÂ’s what to tell your friends at the bar: Acura ripped out the stock 3.5-liter V6 for a 3.0-liter sequential twin-scroll turbo that adds 65 horsepower (to 355) and 87 pound-feet of torque (to 354), and beefed up the 10-speed automatic transmission with a new torque converter, stronger gears and improved clutches to handle the increased power. It was also reprogrammed for improved response, especially in the new, Type S-exclusive Sport+ mode. Brake upgrades include four-piston 14.3-inch Brembos up front. And Acura claims its first-ever air suspension – courtesy of supplier Continental – delivers both improved ride and dynamic performance. What does that mean when youÂ’re actually behind the wheel? On a rainy day in Napa, California, marked with intermittent drizzle that turned the narrow two-lane roads greasy and slithery, the MDX Type S revealed its beefy size on occasion but also comported itself confidently. Most confident on corners marked “35 mph” or above, the Type S felt a bit bogged down in slower corners – especially when getting on the gas too early. Acura claims that its torque-vectoring Super Handling All-Wheel Drive will help round off corners when accelerating out of an apex, but the laws of physics and slippery roads still apply. Hitting the gas earlier in a wet cornerÂ’s apex can result in some bonus wheel slippage and mini-rotations thanks to SH-AWD, which is great fun if you are expecting it from this 4,741-pound beast.

Acura Integra is reborn, so here's a look at its past

The Acura Integra is officially making its return in 2022. No joke! We’re stoked, too. ItÂ’s a return to the nameplate for Acura — we havenÂ’t seen it grace any cars in the U.S. since 2001. Although the Acura RSX (that was sold here) built 2002-2006 was named the Integra everywhere else but America. Now that we know “Integra” is coming back after 20 years off, though, itÂ’s time to take a stroll through Acura Integra history. That history begins with the launch of Acura as a brand, because the Integra was one of the first two models that Acura came to America with — the Legend was the other. 1986-1989 — First generation The first Integra didnÂ’t see a long model run, as it lasted for just four model years. It was too early to incorporate HondaÂ’s soon-to-come VTEC engine technology, but that doesnÂ’t mean it didnÂ’t come packed with awesome features and tech. Acura actually offered two hatchback options — a three-door and a five-door — and a traditional four-door sedan. The only engine option was a 1.6-liter four-cylinder with a DOHC design that revved out to an impressive 7,000 rpm. It made 113 horsepower and just 99 pound-feet of torque for the first two model years, but a mid-cycle refresh saw output increase to 118 horsepower and 103 pound-feet of torque for the 1988-89 model years. Both a five-speed manual and four-speed automatic were available. It was a sportier car than the Civic at the time, and since Acura is the luxury arm of Honda, it featured a slightly nicer interior. ItÂ’s a rare sight to see first-generation Integras on the roads these days, as rust and time have slowly removed them from AmericaÂ’s highways. No matter, as this Integra kickstarted the sporting and fun-to-drive spirit that would be found in those to come. It was a lightweight, high-revving compact car that helped Acura get off the ground. 1990-1993 — Second Generation Just like the first generation, the second-gen Integra saw just four model years of production. Acura dropped the five-door hatchback offering, instead opting to limit the car to a three-door hatchback and four-door sedan. The styling saw some fairly big changes, as the pop-up headlights were dropped, and the hatchback looked more like a two-door coupe in its silhouette. Performance got a big boost, as Acura upgraded to a 1.8-liter four-cylinder that made 130 horsepower and 121 pound-feet of torque.

2014 Acura MDX ad campaign the most expensive in brand's history

Realizing that it must spend more marketing dollars to compete with the more established luxury automakers, Acura is preparing to launch its most expensive ad campaign ever for its redesigned 2014 MDX. At $78 million, according to Advertising Age, the new "Made for Mankind" campaign that kicks off next month is exactly double what Acura spent on the 2013 RDX launch last year. It's also the brand's first cooperation with its new agency, Boston- and Los-Angeles-based Mullen Advertising. Thanks to its bigger budget, we'll be seeing ads for the MDX pop up just about everywhere from television commercials, cinemas and billboards to videos focused on computers and mobile devices.
The first such video is entitled "Human Race," and it enunciates Acura's recent tagline highlight, the synergy between man and machine. More interestingly, the 2014 MDX, which went on sale this month, doesn't make an appearance in the 60-second spot until close to the end. This video is posted below as well as a press release from Acura along with images of various ads we should start soon.