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Acura preps ILX for endurance racing challenge

Acura has used the occasion of this year's SEMA show to unveil a 2013 ILX that is remarkably different from the road-going car that we are familiar with. A far distance from the rather mildly performing street car, this ILX Endurance Racer is actually prepped to race at the grueling 25 Hours of Thunderhill in Willows, California.
The ILX racers (Team Honda Research has prepped two of them for the race) have actually each been constructed using two donor ILX sedans: one body-in-white chassis and one full production-spec car that donates powertrain, interior and electronic components. Overall, increasing the performance of the car was done mostly through extensive weight reduction rather than bumps in power. No figures have been given for the output of the ILX's K24Z7 engine, though we are told that a custom intake and exhaust have been fitted, as well as a racing flywheel.
A prominent LED lighting system dominates the front fascia of the ILX, along with a huge front splitter, while a massive wing speaks to the intentions of the car.

2014 Acura MDX [w/video]

Refinement Rather Than Revolution
Before we get into the meat and potatoes of the 2014 Acura MDX, let's pause for just a moment and talk about the current, still-sitting-at-dealerships 2013 model. It's a pretty good machine. Perhaps guilty only of falling to the backburners of our minds in recent years because, well, the old girl's not gotten any younger. But every time we drove this second-generation MDX, our thoughts were the same - good to drive, pleasant to sit in and a pretty decent value.
Acura's customers felt the same way, and so when it came time to design and engineer the third-generation MDX, the vehicle's formula wasn't shaken up at all. Despite the fact that it uses a brand-new platform and offers a host of upgrades, the key points addressed by the company's engineers were the specific requests of customers and shoppers in the segment - changes that amounted to nothing radical. After all, if it ain't broke, don't fix it.

Acura puts on display of mechanical horsepower in new ad

Originally forged with a brand identity based on luxury, sportiness and practicality, Acura has spent the last decade or so struggling with its image. The sporting credibility suffered a mighty blow with the loss of cars like the Integra, RSX and NSX, and recent years have seen the Japanese company attempting to recast itself as a technology leader.
All of that makes this latest Acura commercial, Let The Race Begin, even more difficult to understand, metaphorically speaking. The horsepower-horse race 'theme' certainly isn't difficult to fathom, with mecca-equine versions of popular luxury brands filling the screen. But the choice to make Acura's filly a flesh-and-blood creation seems odd, for the high-tech theme. Acura as "thoroughbred apart from the rest of the field" seems to be the rough message here, though we're not sure we're buying it. We're also not sure we're comfortable with how much these ponies reminded us of a certain off-putting robotic dog...
Looks expensive, at any rate. Watch the robot ponies run for yourself, below.