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Acura files for Integra Type S trademark

It's only been a couple of weeks since Acura dropped the news bomb that it was bringing back the Integra. In that time, though, the company has quickly applied to trademark the name "Integra Type S" with the US Patent and Trademark Office. The filing, discovered by CarBuzz, was submitted on Aug. 20, a little less than a week after the Integra revival was announced. Curiously, it's under the category of "Apparel and headwear, namely, caps, hats, T-shirts, shirts, sweatshirts, knit shirts, polo shirts, jackets and vests," rather than automobiles.   It seems unlikely, though, that Acura would trademark Integra Type S for shirts and hats if it didn't plan on building a car to go along with it. So the Integra may come in standard and hotted up versions. The last time Acura offered an Type S in North America, it wasn't officially called that. During Acura's switch to an alphanumeric naming convention, the Integra name was dropped in favor of RSX, built from 2002-06. There, the Type S moniker, while not as hard-core as the previous-generation Integra Type R, still meant a considerable bump in performance. Regular RSX models had 160 horsepower, but the RSX Type S cranked out 200 to 210, depending on the year. The Type S was also available exclusively with a manual transmission, and had improved suspension and brakes. While a similar improvement in hardware would be more than welcome on an Integra Type S, we don't want to get too excited over what could just be a logo on a T-shirt. The wouldn't be the first time in recent memory a carmaker trademarked a familiar name for swag. Earlier this year Nissan trademarked Fairlady Z — the original name for the Nissan Z-car — for usage on anything from cuff links to wall clocks. Meanwhile, Ford stepped in and trademarked the name Skyline for the category of cars and trucks. So Acura should probably just go ahead and get the trademark for cars, even if it doesn't plan on offering it at all.  

2023 Acura Integra production specs and photos revealed

We have waited five months since the Integra Prototype was revealed, and now what we’ve been long awaiting is finally here. This is the 2023 Acura Integra in final production form. Today not only gives us photos of the Integra in its final guise, but Acura also dropped all the information and details weÂ’ve been anticipating. LetÂ’s dig in. Per usual with Acura Prototype models, the production version mirrors the prototype closely. The obvious prototype elements are gone, like the big “Integra” side graphic and color exhaust inserts, but most of what we saw last year remains on this hatchback. One notable omission is the lack of photos with the yellow exterior paint Acura launched the Prototype in. A leak of the available paint colors suggested that yellow wasnÂ’t on the table for initial launch, but that doesnÂ’t mean Acura wonÂ’t introduce it as an option down the road. Just as was teased in the Proto, the only available engine will be a 1.5-liter turbocharged four-cylinder, and itÂ’ll be officially rated at 200 horsepower and 192 pound-feet of torque (same output as the new Civic Si). A six-speed manual transmission with auto rev-matching will be available on the A-Spec model, but a continuously variable transmission (CVT) will be standard across the line. The CVT features “Step Shift” programming to simulate shifts, and also allows you to move the engine speed around with paddle shifters. We wouldÂ’ve loved to see Acura figure out a way to use its 10-speed automatic in the Civic platform, but alas, the CivicÂ’s CVT will be the only automatic option here. If you choose the six-speed manual — which we strongly suggest you do — the Integra gains a helical limited-slip differential that is not equipped to automatic cars. Delving further into the performance realm, the Integra gets an optional adaptive damper system. If you recall, Honda dropped the adaptive dampers from this generation of Civic Si, making it a reason to upgrade to an Integra. The adaptive dampers have three settings: Comfort, Normal and Sport. Similar to other Acura models, the Integra features various drive modes to adjust throttle response, automatic transmission mapping, steering feel and gauge coloration. If you get the “A-Spec with Technology Package” model, an Individual mode is added that allows you to independently change all the modes separate from one another. It also adds an option to change the in-cabin sound.

Profit at Honda doubles on strong global sales of cars and motorcycles

TOKYO — Honda reported Wednesday that its April-June profit more than doubled on healthy sales of its motorcycles and cars, as the Japanese company also received a perk from favorable exchange rates. Honda Motor Co. said its fiscal first quarter profit totaled 363 billion yen ($2.5 billion), up from 149 billion yen. Quarterly sales jumped 21% to 4.6 trillion yen ($32 billion). HondaÂ’s financial service division also reported growing sales. Honda said its profitability improved, especially in North America, where production recovered. Automakers around the world were slammed by supply shortages because of production delays related to social restrictions caused by the COVID-19 pandemic. But such restrictions have eased, allowing production to pick up again. Auto sales were about the same in Japan in the latest quarter as in the previous year, while dropping significantly in China because of intense competition from makers of battery electric vehicles, Honda said. Honda is banking on growth in EVs in the U.S. market, where it recently announced it is joining six other companies in the creation of a high-powered charging network across North America. Worries about climate change have helped set off a dramatic shift in the auto industry toward battery electric vehicles, allowing for relative newcomers like Tesla and BYD to prosper, while catching some Japanese makers off guard with their hybrids and regular gasoline-powered models. Honda said a computer chip shortage crimped its motorcycle sales in India, while sales rebounded in Indonesia as production recovered. Honda said it sold 901,000 vehicles in the latest quarter, up from 815,000 a year earlier. It also sold more motorcycles worldwide at nearly 4.5 million, up from 4.2 million. Honda added 23 billion yen ($160 million) to its quarterly operating profit because of the impact of currency exchange rates. A weaker yen, trading lately at about 143 yen to the U.S. dollar, is a boon for Japanese exporters by boosting the amount of its overseas earnings when converted into yen. Honda stuck to its full year projection of an 800 billion yen ($5.6 billion) profit, up from 651 billion yen a year earlier. Honda shares slipped 0.9% on the Tokyo Stock Exchange. Related video: Earnings/Financials Acura Honda