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Mazda's Hofu plant builds its ten-millionth car

Ten million is a lot no matter which way you cut it, and no matter what you're talking about: Ten million dollars, ten million miles, ten million people... certainly ten million cars. And that's the milestone that Mazda's Hofu plant in Yamaguchi prefecture of Japan has just achieved.
The Hofu facility has been in operation since 1982, and was supplemented with a second plant on the same site ten years later. Hofu reached a million units built in 1986 and five million in 2002. But with production now at 482,100 units per year, it took less than twelve years to double that previous milestone.
The magic ten-millionth car was a new Mazda6 (known locally as the Atenza), which is built at Hofu Plant No. 2, while Hofu Plant No. 1 gears up for the new Mazda3 (aka Axela). Scroll down below for a related press release.

Mazda ad showing Facebook updates while driving criticized by Senate committee [w/video]

Senate Commerce Committee Chairman Jay Rockefeller, D-WV, held an all-day summit on Thursday to discuss the dangers of using modern technology while driving, during which an ad that Mazda aired during the Super Bowl was used as an example of the worrisome future towards which we're headed. While seemingly innocuous at first glance, the ad, which can be seen below, shows a brief glimpse of a driver using the Mazda Connect infotainment system in a Mazda3 to check/update his Facebook page while driving down the road.
Officials from major communications companies like Samsung, Google and Apple attended the summit, as well as representatives from automakers including General Motors and Toyota. A representative from Mazda was not present despite the company's own currently available technology being used as the poster child for the issues being discussed.
According to Automotive News, Senator Rockefeller warned the automaker and communication execs on hand that he will propose legislation to regulate the use of technology while driving if they don't work together to implement their own standards more quickly. Michael Robinson, GM's vice president of sustainability and global regulatory affairs, argued that his company has had distracted driving guidelines in place for 15 years since the advent of its OnStar system, noting that the technology in question has also helped the automaker save lives through automatic crash detection and calls to 911.

Mazda delays US launch of Skyactiv-D engine

Japanese automakers haven't lead the charge towards diesel power in the same way as, say, the Germans have. But Mazda is out to change that. It has been following Audi's lead on the racetrack with oil-burning racecars right here in America, and will soon translate that excitement to the road by introducing its Skyactiv-D engine in North America. It just won't happen as soon as we expected.
Mazda announced today that, while its diesel engine meets current emissions requirements, the company has decided once again to push back an introduction originally slated to kick off in the Spring. According to the brief statement below, Mazda wants to take more time to find "the right balance between fuel economy and Mazda-appropriate driving performance."
In other words, the Zoom-Zoom brand apparently thinks its diesel engine doesn't deliver the zoom-zoom American drivers would expect, so we'll have to wait just a little bit longer. Details to follow closer to launch, whenever that will ultimately take place.