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Auto blog

The fascinating forgotten civil defense history of Mister Softee trucks

Hemmings came across an interesting article from the Throwin' Wrenches blog about the intersection of ice cream, cars and civic duty in America's late 1950s. In particular, it focuses on the Mister Softee trucks, which criss-crossed neighborhoods of the eastern US serving ice cream. Looking past the ultra-durable vehicles used - heavy-duty Ford-based chassis, for what it's worth - the article delves into some deeper national-security territory.
See, Mister Softee truck owners were voluntary members of the Civil Defense, thanks to all the useful stuff (potable water, generators, freezers and fridges) that the machines carried with them for serving ice cream. Click over to Throwin' Wrenches for the full run down of how Mister Softee would have stepped in to help fight if the Cold War ever turned a little hotter.

Ford bringing 10 custom Transit Connects to SEMA

With 57 vehicles planned for its SEMA display, it comes as little surprise that Ford has plenty of teasers for its show cars. After showing us what it has in store for the Mustang, Fiesta and Focus ST, now we're getting a look at some of the custom creations based on the redesigned 2014 Transit Connect van.
These nine Transit Connects are decked out to various degrees of customization, but our favorite might be the chopped and lowered Transit Connect from Mob Steel (shown above), which has a similar slammed stance that we see on some custom VW Buses. On the opposite extreme, LGE & CTS Motorsports has jacked up a Transit Connect to make a Cross Country cruiser that we wouldn't mind taking on a road trip.
There are seven other teasers from various companies, and you can check them all out in the gallery above or in the press release below. Ford is also promising a tenth Transit Connect for SEMA, so stay tuned for that as well.

Consumer Reports says Toyota, Ford, Honda and Chevy are big winners in brand perception survey

According to Consumer Reports, the automotive brands that stand out in the minds of car buyers are, in order: Toyota, Ford, Honda and Chevrolet. This news comes after the magazine polled its readers, asking them to take into account vehicle quality, safety, performance, value, fuel economy, design/style, and technology/innovation - which are the factors that car shoppers are most influenced by.
It's important to note that this award is only about perception. In other words, it's perceived quality, not actual quality. "Often, perception can be a trailing indicator, reflecting years of good or bad performance in a category, and it can also be influenced by headlines in the media," said Jeff Bartlett, Consumer Reports deputy automotive editor.
The brand that made the biggest jump in perception amongst Consumer Reports readers is Tesla, which posted an impressive 47-point gain to finish in fifth place. Subaru is also notable for finishing in the top 10, despite being one of the smaller manufacturers doing business in the US. Scroll down below for all the details from Consumer Reports, if you're so inclined.