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VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.

Andretti Autosport partners with Volkswagen for Global Rallycross season

Michael Andretti and Volkswagen have both been involved in Global Rallycross for a couple of years, but not together. Andretti Motorsports Marketing organized the final round of the 2012 GRC series in Las Vegas, and there were rumors then that Andretti was going to get in. Around the same time there were news reports that Volkswagen was preparing a 600-hp Polo Mk5 to race in the SuperCar class; the photo above is racer Anton Marklund in his privateer Marklund Motorsports Polo at the 2013 X-Games round in Los Angeles.
Now it's official: Andretti Autosport will campaign the 2014 GRC season with VWs. That's all that's been said for now, Andretti being busy at the moment launching four entries for IndyCar, two for Indy Lights and two for Pro Mazda. We have a feeling we'll be seeing the MkVII Golf involved, but the cars and the driver lineup will be presented at the Chicago Auto Show on February 6.

Europeans get first crack at new Golf Variant wagon

Just last week, when we brought you news of a new Volkswagen Golf variant out and testing in Europe, we had no idea we were being so literal with out description. For it seems that VW has every intention of calling its new Golf wagon, making its Geneva debut, the "Golf Variant."
Odd/interesting sobriquets taken as read then, there's a lot to like about this new small wagon from VW. The Variant will shed some 232 pounds in this generation, and will come to market with two efficient TDI engines. Volkswagen isn't giving us displacement figures for either yet, but we're told the diesels will come with outputs of 110 and 150 horsepower. The 110-hp TDI BlueMotion Varient will be good for a whopping 71.3 miles per gallon on the European cycle, when mated to the six-speed manual transmission.
The German automaker has brought along an all-wheel-drive 4Motion version of the Gold Variant to bow in Geneva, as well, and a natural gas-burning TGI BlueMotion is said to be "in the pipeline."