2008 Volkswagen Beetle Se Convertible 2-door 2.5l on 2040-cars

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VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.

VW Jetta TDI Value Edition drops price of diesel ownership to $21,295*

Getting a new diesel-powered car just got a bit easier. Volkswagen has announced a new Jetta TDI Value Edition for 2014 that trims over $2,000 off the starting price of a Jetta TDI, making the most affordable diesel-powered car in America even more so. Prices start at $21,295 (*plus $820 for destination) for a Value Edition with a six-speed manual transmission, while a six-speed dual-clutch automatic adds $1,100 to the price. For that money, owners will get 140 horsepower, 236 pound-feet of torque and 42 miles per gallon on the freeway.
Despite the lower price and being down on content versus the previous base Jetta TDI, the Value Edition does come quite well equipped, with standard heated cloth seats, a six-speaker stereo with a Media Device Interface, satellite radio, and one-touch, up-down power windows on all four doors. Customers will be giving up some notable stuff though, including tilt/telescopic steering, Bluetooth streaming audio, power seats and a multi-function steering wheel.
Still, if you're aching to get your hands on a new TDI, this is now the most affordable way to do it. We suspect having the lower MSRP will help the German manufacturer make even further diesel-powered inroads here in the States, a land where they cleared their decks of over 100,000 TDI models in 2013.

Happy 60th to the VW Karmann Ghia

Volkswagen's product portfolio may be as extensive these days as any other carmaker in the business. But if you still think of the original Beetle as synonymous with the brand, that's probably because a) you're old and b) the Beetle was the company's only product until the mid-50s.
Sixty years ago Wilhelm Karmann (founder of the eponymous coachbuilder) was in Paris for the auto salon and met up with Luigi Segre and his team from Carrozzeria Ghia who showed him what was essentially a "Beetle in a sports coat." A month later they showed it to Volkswagen chief Heinrich Nordhoff who, setting aside his conservative tastes, approved it for production. And so the Volkswagen Karmann Ghia was born, giving the German marque a second product line. It still used Beetle mechanicals and was built at the same Karmann factory in Onsabrück that was already assembling the Beetle Cabriolet.
It took another couple of years to put the design into production, but from 1955 to 1974, Volkswagen and Karmann built 362,601 coupes and 80,881 of the subsequent convertible that arrived in 1957. Today the Onsabrück factory is part of the VW Group, handling production of the Golf Cabriolet, XL1 and Porsche Boxster and Cayman, and with that original Karmann Ghia prototype as part of its factory collection.