2012 Subaru Outback 2.5i Limited. Sunroof. Leather. 34k Miles. Cvt Automatic. on 2040-cars

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2014 Subaru XV Crosstrek Hybrid [w/video]

The butler announcing arriving guests to the hybrid party has just called Subaru's name, at long last. The XV Crosstrek wasn't even supposed to come to the US, but the 2014 XV Crosstrek Hybrid endows it with a suit tailored for our regulatory dress code, adding all that weighty battery goodness to the Impreza-turned-compact-crossover.
Subaru didn't want to say why it sent the XV Crosstrek to the hybrid party first, but the original car itself was an opportunistic play for the European market that has worked out surprisingly well over there and over here. In areas represented by the American flag it's doing about 4,000 sales per month and on pace to hit 50,000 units for all of 2013; that's just another happy chapter in Subaru's generally awesome year that sees it outpacing Volkswagen through the end of October, 347,890 units to 342,962.
The XV Crosstrek Hybrid is the opportunistic play for the 25 percent of Subaru buyers that will be looking for a hybrid as their next vehicle, so sayeth Subaru, and for those outside the fold who are determined to include the word "hybrid" in their purchase but also want some extra ride height, space and all-wheel drive.

Climb to the Clouds returning thanks to Subaru title sponsorship [w/video]

The Mt. Washington Hillclimb, otherwise known as the Climb to the Clouds, hasn't been done since 2011. That year, Subaru Rally Team USA driver David Higgins set a new record for the event first held in 1904, running the 7.6-mile vertiginous course in 6:11.54. The race will be return in 2014 with the help of that very carmaker, Subaru of America having stepped in to the title sponsor role for what will be the Subaru Mt. Washington Hillclimb.
Taking place from June 26-29, 75 modern and vintage cars will spend three days racing up the 6,288-foot-high mountain. It's not as long nor as high as Pikes Peak, but it does have something that the Colorado competition doesn't: gravel; about 13 percent of the Mt. Washington Carriage Road still hasn't been paved.
If you want to know what a record-breaking run up the northeast's highest peak looks like, check out Higgins behind the wheel in the video below.

Subaru getting creative in these two very different WRX STI viral videos

Subaru is getting into viral videos with two new, radically different shorts to promote the 2015 WRX STI; both are pretty entertaining. They are certainly more interesting, from an enthusiast perspective, than the company's dog-oriented advertising campaign and sponsorship of the Puppy Bowl.
The first promotes a new grindhouse-style short film that Subaru is launching, which is cheekily called The Ride of Her Life, and it previews the full deal due on March 13. While It's just a glimpse at the moment, if Subaru really leans into the cheesy, 1970s-style, then the full video could be really enjoyable.
The second video is a new take on an idea we've seen before but is still very cool. There might be some digital trickery going on in some of the "Stick bomb" shots, but the result is still exciting. Plus, the STI's Nürburgring livery is quite attractive. Scroll down to check them both out and tell us which you prefer in Comments.