1999 Subaru Legacy L 30th Anniversary Sedan 2.5l Awd on 2040-cars

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Should Subaru stay niche or go mainstream? [w/poll]

Out of all the automakers doing business in the US, Subaru is the one that has carved out the most interesting niche for itself in the minds and lifestyles of buyers. Outdoorsy types, dog lovers and active families alike flock to Subaru's rugged nature and all-wheel-drive utility - and they're fiercely loyal, which is probably why Subaru has become a success story.
But Subaru is still a relatively small player in the US market, and with recent profits surging, parent company Fuji Heavy Industries is facing a dilemma: continue on with the successful niche market Subaru has carved out for itself, or attempt to go mainstream and give big players like Nissan and Toyota a run for their money. According to Carscoop, Japan Times and Bloomberg News are reporting that Fuji Heavy is beginning discussions this month to determine which direction Subaru will take.

Subaru investing $400 million for Impreza production in Indiana

As a part of a goal to increase its US sales tally up to 500,000 annual units by the end of the decade, Subaru is investing $400 million in its Lafayette, IN assembly plant in order to start building the Impreza in 2016. According to Automotive News, about half of that investment will be for a new paint plant while another big chunk will be used to extend the assembly line to allow for the increased capacity.
Currently, Subaru's Lafayette plant is responsible for building about 200,000 Legacy, Outback and Tribeca models each year (not including around 100,000 Toyota Camry sedans), but Subaru-specific output will be increased to 300,000 units, requiring an additional 900 new hires as well. Although a previous report suggested the Forester and Impreza would be moving Stateside, this AN article only mentions the hatchback and sedan versions of the Impreza being added to Lafayette - and no mention of the closely related XV Crosstrek.

2019 Subaru Forester teased again ahead of New York reveal

Subaru continues to dribble out teaser images of its all-new 2019 Forester ahead of its reveal Wednesday at the New York Auto Show. The image, posted to Subaru's Facebook page, once again focuses on Forester's rear end, and specifically, the pincer-shaped right rear taillight that carries over from the Viziv concepts. Only this time, the photo is taken in broad daylight, so we can make out a little more of what's happening on that tailgate area. There are scooped-out recesses above the rear bumper and around the license plate and a wider cargo opening, as noted here previously. There's also some black plastic body cladding. Previous spy shots have suggested the crossover will retain the boxy shape and grille of the current model, but with some subtle sidebody creases like those found on the Impreza and Crosstrek. It's expected to ride on Subaru's global architecture platform, while engine options aren't known. The current Forester's base engine is a 2.5-liter horizontally opposed four-cylinder making 170 horsepower, with an optional turbocharged 2.0-liter that makes 250 hp and 258 lb-ft of torque. We'll know more tomorrow, when Subaru takes the wraps of the redesigned Forester in New York. Related Video: Image Credit: Subaru New York Auto Show Subaru Crossover tailgate subaru viziv