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Chrysler highlights Mopar lineup for SEMA

SEMA is all about aftermarket parts, and in Auburn Hills that all comes down to one name: Mopar. After having previewed its lineup for this year's Vegas tuner expo earlier this month, Chrysler has now revealed what may not quite be its full dossier of modified show cars, but a good portion of them.
All told Mopar is preparing 20 vehicles for display at SEMA this year. Among them you'll find the Ram Sun Chaser, a 1500 Quad Cab show truck kitted out in two-tone orange and black paint, a roof rack for surfboards, onboard shower and convertible tailgate. The white Fiat 500L is called the Adventurer and is modified for a more rugged look that could hint at the upcoming crossover version. The Jeep Cherokee Trail Carver upgrades on the Trailhawk package with everything from roof basket to rock rails. To counterbalance the off-roaders, there's also a modified Chrysler 300S with a deep black paint job, special grille, Varvatos-edition wheels and more.
All four concepts details so far have Katzkin interiors as well, and there's also an unspecified Dodge Durango with a storm-trooper look in the gallery above. But for more details on what Mopar has installed on the Ram, 500L, Cherokee and 300, you'll want to delve into the press release below.

2013 Ram Heavy Duty seeks to obliterate rivals with claimed 30,000-pound max tow rating

No one can accuse Ram of backing away from the full-size truck arms race. Chrysler has officially dropped the payload details on its 2013 Ram Heavy Duty, and the 3500 now packs a maximum trailer weight of 30,000 pounds. Chew on that number for a moment. That's 15 tons, or the equivalent of a dozen Mazda MX-5 Miata convertibles stacked on a trailer, and it's also a whopping 6,900 pounds more than the closest competitor to the Ram 3500, the Chevrolet Silverado 3500 HD. Ram engineers have cranked the truck's 6.7-liter Cummins turbo-diesel engine to a ludicrous 850 pound-feet of torque, up 50 lb-ft over the 2012 model. "Shock the world" figures, all.
Throw in a stiffer frame, stouter transfer case, beefed-up transmission and brawnier U-joints in the driveline, and you have what Ram is calling "the most capable trucks we've ever built." That includes the Ram 2500, which has seen its towing capacity swell to 18,350 lbs and its Gross Combined Weight Rating jump to 25,000 lbs. Look for the 2013 Ram 3500 HD to bow at the 2013 Detroit Auto Show, and be sure to check out the full press release below for more information.

Ram 1500 Mossy Oak Edition ready to hit the woods

Among all the debuts at the Detroit Auto Show next week, Ram will remove the ghillie-suit veil from its 2014 Ram 1500 Mossy Oak Edition, but the truck's bigger - and more fitting - debut will take place later in the week at the Shooting, Hunting and Outdoor Trade (SHOT) Show in Las Vegas. The new Mossy Oak Edition is aimed at hunting, camping and fishing enthusiasts, and it will go on sale within the next couple of months with a base price of $39,985, not including $1,195 for destination.
With plenty of accolades already in the bag for 2013 (including Motor Trend Truck of the Year and Truck of Texas), the 2014 Ram 1500 is definitely getting plenty of attention, and the new camouflage job from Mossy Oak should help get a few more eyeballs on this truck. Starting with the Ram 1500 4x4 Crew Cab Outdoorsman, this special edition is only offered in three exterior colors - Black, Black Gold or Prairie Pearl (shown above) - to go with the Mossy Oak camouflage along the lower edges of the body as well as the upper edge of the cargo bed. Unlike the previous Mossy Oak Edition (2011-2012), buyers can now opt for the innovative RamBox system in which to store plenty of hunting, camping and fishing gear.
Inside, there's more camo on the center stack and door panels, and the headrests are embroidered with the Mossy Oak logo. Like the Outdoorsman, the Mossy Oak Edition comes standard with cloth seats in two available colors, but it adds in a new option: Katzkin leather in Espresso Tuscany with the Mossy Oak logo embroidered into the seatbacks. Scroll down for more information on the 2014 Ram 1500 Mossy Oak Edition.