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Porsche prioritizes 200,000-unit sales target over exclusivity [w/poll]

Would a Porsche still be a Porsche if it weren't as exclusive? That's the question which industry pundits are asking - and customers may soon as well - as the German automaker emerges from the fringe in pursuit of larger volumes.
A dozen years ago Porsche was barely selling over 50,000 units per annum. In a sales surge that has gathered pace as fast as a 911 Turbo, however, it was already hovering around the 100,000-unit mark a few years later. Last year it sold over 160,000, and has targeted 200,000 units by 2018. But it may not even take that long.
Automotive News reports that Porsche has advanced its targets to reach for 200,000 units by the end of this year or the next. The bump in sales would be driven particularly by the introduction of the new Macan, of which it aims to sell 50,000 units annually, starting next year. The Cayenne currently stands far and away as its most successful model. The 911 and Panamera have swapped second place a few times over the past five years, followed by the Boxster and Cayman.

Porsche Cayenne shows a bit more face, plug-in spotted

Porsche was first rumored to be working on a plug-in hybrid (PHEV) version of the Cayenne over a year ago. However, we had never seen it, until now. The new model was caught almost completely undisguised while testing. In another stroke of luck, we got a glimpse of the upcoming facelift for Porsche's SUV (pictured above) as well.
According to the spy shooter, it was windy during the cars' cold weather testing. The cover blew off of the facelifted Cayenne, and there was enough time to snap these pictures before it could be hidden again. The changes are all quite minor but jive with what we saw the last time it was spied. The rear still wears some cladding but is expected to be hiding lights similar to the Macan.
The second gallery shows off the upcoming Cayenne PHEV. It looks nearly identical to the standard model, except for the extra panel on the driver's side of the car that hides the electric port. One image even shows the car plugged in. The new version is expected to use the same supercharged 3.0-liter V6 and 9.4-kilowatt-hour lithium-ion battery pack with a combined 416 horsepower and 435 pound-feet of torque from the Panamera S E-Hybrid. We enjoyed the system when we tested it last year. It's rumored to debut on the SUV sometime this year.

Porsche considering X6-style Cayenne coupe

It was practically unthinkable when Porsche introduced the Cayenne in 2002. An SUV... from Porsche? Purists balked, but customers flocked, and the Cayenne propelled the its holding company into such profitability that it practically took over the entire Volkswagen Group. It's now been twelve years since the original Cayenne arrived as the first production Porsche with more than two doors, and Zuffenhausen has since followed up with the Panamera, the Macan and the second-generation Cayenne. But it isn't about to stop there.
The latest intel coming in from overseas suggests that Porsche is in the advanced stages of designing a slant-back, five-door Cayenne coupe to take on the likes of the BMW X6 and upcoming Mercedes-Benz MLC. Though the business case (however solid BMW may have already demonstrated it to be) is still being considered, if approved it would join the upcoming third-generation Cayenne on the production line in Leipzig as early as 2018 - a year after the new Cayenne itself is expected to arrive.
The Cayenne coupe would share much with the more conventional MkIII Cayenne (and for that matter the next Audi Q7 and VW Touareg as well as the Lamborghini Urus and Bentley Falcon) but differentiate itself with a more stylish (if less practical) roofline and an altogether sportier attitude. Autocar reports that the design calls for tauter sheetmetal and sportier cabin inspired by the 918 Spyder. Pricing would be positioned a good 15-20 percent higher than the regular Cayenne, and the "coupe" version would likely be offered with most, if not all of the engines available in the conventional version - including gasoline, diesel, turbo and possibly even hybrid options ranging all the way up to the 550-horsepower Turbo S.