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Porsche Macan sales may push brand past 200K unit goal early

In late 2010, Volkswagen announced that it would spend the equivalent of $71 billion through 2015 to beef up its product lineup, determined to overtake Toyota in overall sales and profitability by 2018. Each of VW's many brands, in turn, would play its part contributing to a goal of 10 million sales per year. VW-owned Porsche was expected to sell 200,000 vehicles per year by 2018, but with the imminent arrival of the Macan small sport utility vehicle in 2014, the automaker is poised to meet that goal years ahead of schedule, Automotive News reports.
Porsche sold 143,096 cars in 2012, and IHS Automotive predicts Porsche will sell 63,000 Macans in 2014, according to Automotive News, which would make it the brand's best-selling vehicle. Do the math and you can see how Porsche could easily beat original expectations ahead of schedule. But Porsche's sales and marketing boss Bernhard Maier says not so fast: "We will not offer [63,000 Macans] in 2014 as we will still be ramping up production and introducing models top down," he told Automotive News Europe. Whether Porsche surpasses the 200,000 mark early or not, he said, the company will not set a new sales target and will remain committed to its business model.
The Macan shares its architecture with the Audi Q5, but Porsche will be able to charge more for its SUV. Tim Urquhart, a senior analyst at IHS Autmotive, told Automotive News that Porsche can charge 10 to 20 percent more, for what is basically the same SUV, than other VW Group brands. How's that for brand value?

2014 Porsche Panamera S E-Hybrid is one mean green machine

The entire Porsche Panamera lineup gets a refresh for the 2014 model year, and new additions to the range include two long-wheelbase models and this E-Hybrid fuel-sipper that makes its debut here at the Shanghai Motor Show. And, well, we say "fuel-sipper lightly."
Porsche has packed its hybrid Panamera with 416 horsepower and 435 pound-feet of torque, and that certainly makes for one quick sedan-hatchback-thing. Hitting 60 miles per hour will reportedly take just 5.2 seconds, on its way to a top speed of 167 mph. And while Porsche hasn't revealed specific powertrain details, the company says that the S E-Hybrid "improves upon the concept offered by the previous Panamera S Hybrid with a more powerful electric motor," which leads us to believe that the supercharged 3.0-liter V6 engine at the heart of it all still remains intact.
Fuel economy numbers (or estimates) have not been released as of this writing, but we expect to have that information closer to the car's on-sale date later this year. As for the new battery system, Porsche says that when plugged into a 240-volt charging station, it can be fully charged in just two and a half hours. When topped off, the Panamera S E-Hybrid should have an electric driving range of around 20 miles at speeds up to 84 mph, though, obviously, not at the same time.

2014 Porsche Panamera Diesel is something to torque about

Porsche has been in the business of slaying sacred cows for the better part of a decade, from venturing into the SUV space with the Cayenne to the four-door realm with its Panamera hatchback. And if those vehicles didn't leave brand purists apoplectic enough, Porsche has been adding diesel and hybrid power to its portfolio, thought to this point, neither alt-fuel motivator has made its way into the brand's sports car lineup.
Today's Frankfurt Motor Show effectively marks the second-generation of diesel power in the Panamera, and this updated 3.0-liter V6 features 300 horsepower (50 ponies more than last year) and a whopping 479 pound-feet of torque, available from 2,500 rpm. That power is achieved with a new higher-pressure, water-cooled turbo and redesigned engine internals that include a new crankshaft and pistons. The newfound increase is said to raise top speed to 161 miles per hour from 152, and drop the car's 0-62 mph time from 6.8 seconds down to 6.0. It also figures to be a better handler, with a new torque-vectoring rear differential borrowed from its gas-powered brethren and a reworked transmission for crisper shifts. The suspension has also been retuned, along with the updated 2014 visuals first revealed at April's Shanghai Motor Show.
No word yet on the North American sales prospects of this diesel Panamera, but we imagine that depends in part on how well the Cayenne diesel is selling.