Low Miles 34k Automatic 4.0l V6 Third 3rd Row Seats Running Boards Roof Rack on 2040-cars

Auto blog

Nissan's big price cuts threatening others' profits

Bloomberg reports Nissan may be keeping the competition up at night even more than normal. The Japanese automaker recently cut prices on seven of its models and bolstered incentive offerings in an attempt to gain market share in the US, and the strategy is working. Last month saw the company's sales leap by 25 percent, which is nearly triple the industry average. Nissan is currently taking advantage of the weak yen - Japanese currency has fallen by 15 percent against the dollar, which has given the automaker around $1,500 per car to use to either add features or cut prices. Some analysts are calling the policy "scorched earth."
Meanwhile, American automakers like Ford, General Motors and Chrysler are doing their best to keep from sliding back into old bad habits. The Detroit Three have steadily moved away from a discount and incentive strategy to bring in new buyers since the 2009 recession. Those short-sighted tactics helped paved the way for bankruptcy at both GM and Chrysler. As Bloomberg reports, the resolve to stay away from big discounts may falter if Toyota begins using similar tactics.

Meet the man who took a year sabbatical to drive his 1967 Datsun Fairlady Roadster

A quiet drive in the country can be the most relaxing thing in the world. What if it didn't have to end, and you could keep driving for a week, a month or even a whole year? That's what Scott Fisher is doing by taking a one-year sabbatical from work and driving his 1967 Datsun Fairlady Roadster around North America.
"I had owned a manufacturing business in Las Vegas for 16 years. I knew I needed to kinda' get out, and unwind, and get my mojo back," said Fisher.
Fisher's trip has covered over 30,000 miles through 44 states and 7 Canadian Provinces, and it is not over yet. He left from his home in Las Vegas, NV, last spring and drove to the Pacific. From there, he drove up the coast to the Canadian border and aimed the car for the Atlantic. He just posted on his blog about visiting the Nissan headquarters and museum in Franklin, TN, and his next stops are Mississippi and New Orleans, LA.

Nissan Xterra's fate hangs in the balance

The Nissan Xterra might not be long for this world, according to a report from Edmunds. The rugged SUV, which has always been a bit more of a hardcore, purpose-built vehicle than the rest of the Nissan SUV range. But it has also suffered from slowing sales, low fuel economy relative to the competition and general neglect, as Nissan has focused on other offerings in its range.
"There are plans to replace it, there are always plans, (but) I am not sure it will happen. I would say in the next six months to a year," Pierre Loing, vice president of product planning for Nissan Americas told Edmunds. Part of the problem, he added, was that the Xterra is a US-only vehicle, which makes it a hard sell in a world where automakers are increasingly depending on global cars.
Besides the economic forces working against the Xterra, it's just a vehicle that hasn't been a huge sales success of late. Customers are more conscious of fuel economy and a body-on-frame SUV that only nets 16 miles per gallon just isn't good enough; arguably why Nissan barely sold 17,000 units last year. We can hold out hope, as the Xterra remains a fun off-roader that we'd hate to see go, but unless Nissan finds a business case or some global partners, this is a vehicle that is on its last leg.