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Nissan bringing 'New Sedan Concept' to Beijing Motor Show

During the 2014 Detroit Auto Show, Nissan showed off its Sport Sedan Concept (pictured above), an orange creation meant to foreshadow the next generation of the brand's "Four-Door Sports Car," the Maxima. For the 2014 Beijing Motor Show, though, Nissan is going to deliver a Chinese take on a future four-door, with the New Sedan Concept (imaginative name, we know).
Like the Nissan Friend-Me Concept from the 2013 Shanghai Motor Show, the NSC has been designed by Nissan Design China in Beijing. Outside of that, information is in short supply. Nissan claims this latest concept is targeted at the Chinese digital lifestyle. Whether it serves as an evolution of the Friend-Me's swoopy design or a regional take on Nissan's Detroit concept, though, remains to be seen.
We'll have the full slate of info on the Nissan New Sedan Concept, along with everything else that happens at the 2014 Beijing Motor Show, when the floor opens on April 23. Take a look below for the official press release from Nissan, which also includes a recap of previously debuted models that will be shown at Beijing.

Nissan's big price cuts threatening others' profits

Bloomberg reports Nissan may be keeping the competition up at night even more than normal. The Japanese automaker recently cut prices on seven of its models and bolstered incentive offerings in an attempt to gain market share in the US, and the strategy is working. Last month saw the company's sales leap by 25 percent, which is nearly triple the industry average. Nissan is currently taking advantage of the weak yen - Japanese currency has fallen by 15 percent against the dollar, which has given the automaker around $1,500 per car to use to either add features or cut prices. Some analysts are calling the policy "scorched earth."
Meanwhile, American automakers like Ford, General Motors and Chrysler are doing their best to keep from sliding back into old bad habits. The Detroit Three have steadily moved away from a discount and incentive strategy to bring in new buyers since the 2009 recession. Those short-sighted tactics helped paved the way for bankruptcy at both GM and Chrysler. As Bloomberg reports, the resolve to stay away from big discounts may falter if Toyota begins using similar tactics.

2015 Nissan GT-R Nismo is Japanese for "Zero Competition"

It was only a little more than a year ago that we were wondering if there would be a new Nissan GT-R, now here we are writing about the introduction of two of them. Carlos Ghosn himself unveiled the new 2015 Nissan GT-R Nismo and the standard-in-name-only 2015 GT-R on which it is based. The Nismo is all about ape-chested mojo, coming with the tagline "Zero Competition," GT3-derived tweaks without and within and a 'Ring time of 7:08.679.
Nissan also brought the actual 'Ring-running car to the event and you'll notice that it has a different rear wing than the two show cars. We were told that the wing on the time-setting car would be available on the car that goes on sale, Nissan intending to keep its "production car" promise.
You can check out the Nismo above in the new Dark Matte Grey exterior hue and in Brilliant White Pearl, as well as the new GT-R, its new Ivory interior and LED light signature below. We haven't written this in a while, so allow us to bring the challenge back: Porsche - your move...