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Ford's J Mays feels vindicated by Fusion reception

Tue, 25 Sep 2012

It's hard to think back now, but the same man overseeing the design of the 2013 Ford Fusion also presided over a rather lackluster period in Ford design, highlighted by vehicles like the Five Hundred and Freestyle. With the redesigned Fusion receiving high praise, J Mays tells Automotive News that he feels vindicated from criticisms suggesting he's not a daring enough designer.
When Mays took over as lead of design in 1997, he admits to having quite an ego ("My head would barely fit through the door some days. I've long since gotten over myself") and the workload to match. With the Blue Oval's portfolio full of premium brands like Aston Martin, Jaguar, Land Rover and Volvo at that point, along with the bread-and-butter Ford, Lincoln and Mercury models, Mays certainly had quite the challenge.
It was in the mid-2000s that Mays took over just the premium brands, and took on the new title of Chief Creative Officer. At the time, Mays endured some criticism for looking backwards to retro styling, rather than setting a new standard for American car design - criticism that Mays says he is free from with the all-new Fusion.

Kit Cat: Mercury Cougar makes perfect Bugatti Veyron substitute

Thu, 24 Feb 2011

Bugatti Veyron kit car - Click above for high-res image gallery
If you've got a pulse in your wrist and a snapping brain cell in your head, chances are you wouldn't mind parking a Bugatti Veyron in your garage. But for most mere mortals, scrounging up the cash for a physics-bending piece of 16-cylinder glory would require all sorts of unpalatable tasks. Fortunately for those who want to look the part without having to participate in human trafficking, the kit car universe has stepped in to save the day. All you need is a 1999-2002 Mercury Cougar, a boat load of fiberglass and a little patience.
Oh, and $89,000.

Translogic drives wood-burning Mercury Beaver XR-7

Sun, 31 Jul 2011

You read the title right, we're talking about the Mercury Beaver XR-7. No, Mercury never officially built a car called the beaver. This is the brainchild of upstate New Yorker Chip Beam, who owns and operates Beaver Energy, LLC. It runs on gases created by wood pellets fermented in a 2,400-degree furnace and fed to a supercharged Ford 4.6-liter V8.
By all accounts, it gets down the road just fine, and has pretty close to full power. The best part is, you can grow the fuel yourself and avoid patronizing big oil, if that's your thing. The only drawback that we can see to the Mercury Beaver XR-7 is the PVC pipe jungle occupying the space that would be the trunk under normal circumstances.
Still, if you're willing to smell like a mountain man and look like a bad Back to the Future knockoff, this ride is right up your alley. Click past the jump to see Translogic's take on this modified Merc.