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Daimler buying 12% stake in Beijing Auto

Daimler and Beijing Automotive are officially going steady, with the German company set to take a 12-percent stake in the Chinese brand tomorrow. The two are already tied up in a Mercedes engine plant in Beijing, of which BAIC will increase its stake in, from 50 to 51 percent. Daimler will also get two seats on the Chinese company's board. BAIC may also gain the ability to produce cars on Mercedes-Benz platforms, according to Automotive News Europe.
The investment in BAIC comes ahead of that company's initial public offering, according to a report form Bloomberg, which indicates the deal will be inked tomorrow in the Chinese capital. According to the report, if the circumstances are right, BAIC may turn around and invest in the Germany company "soon."
It's not entirely clear just how much the 12-percent cut is costing Daimler, although it seems reasonable to assume that, as it's ahead of the IPO, the parent company of Mercedes is getting a bit of a bargain.

Recharge Wrap-up: Smart Silvretta E-Car Rally, Uber's autonomous Teslas

Daimler took part in the 2015 Silvretta E-Car Rally with seven electrified cars from Mercedes-Benz and Smart. It is the automakers' sixth year competing in the competition in the mountains of Austria's Montafon region. Mercedes fielded two B-Class Electric Drives, an SLS AMG Electric Drive, C350e, S500e and GLE500e 4Matic alongside a Smart Brabus Fortwo Electric Drive Cabriolet. The Silvretta Rally sees some 150 vintage cars and 30 electric vehicles take part in the event, which took place from July 2 through 5 this year. Read more in the press release from Daimler below. Uber CEO Travis Kalanick says that he'd want to buy all of Tesla's autonomous vehicles if they were available in 2020. Venture capitalist Steve Jurvetson relayed Kalanick's comments from the Top 10 Tech Trends dinner in June. Jurvetson also praises self-driving cars, saying, "I believe they are already safer than my parents, and I would trust my kids with them. And they're just going to get better." Jurvetson also believes that taxi services will prosper from the use of autonomous cars in the future. Read more at Hybrid Cars. A Michigan legislator has introduced a bill that would count burning industrial solids — such as tires and plastics — toward the state's renewable energy mandate. Aric Nesbitt's bill would "remove unnecessary burdens on the appropriate use of solid waste as a clean energy source" in order to meet the state's requirement that 10 percent of energy come from renewable sources. Critics argue that these materials are not truly renewable, and that burning them causes pollution and emits greenhouse gases. The proposed bill would also repeal a law requiring utilities to work toward reducing energy use by one percent per year. Read more at Treehugger. Will the cars National Electric Vehicle Sweden (NEVS) builds in China bear the Saab name? While NEVS is the newest parent company to Saab after being acquired in bankruptcy from Spyker, there's no confirmation that the electric vehicles it builds at its Tianjin plant will be sold as Saabs. Swedish defense firm Saab AB, which held the rights to the Saab name, withheld permission to use it after NEVS declared bankruptcy last year. "The exact models and brands are not finalized yet," says a NEVS spokesman. The company says it is spending $200 million to build the new factory in China, with an expected annual capacity of 200,000 vehicles. Read more at Automotive News Europe.

Toyota and Mercedes begin the Super Bowl ad teases with dads and hares

Advertising Age says pregame buzz is where Super Bowl advertisers really build momentum for their Big Game commercials, so let the teasing continue. We've seen the 30-second spot for the Lexus NX, Mercedes-Benz and Toyota are next out of the tunnel with campaigns that focus on a fable and fathers, respectively. The Mercedes tease gets former NFL wide receiver Jerry Rice lining up a talking-heads debate with eight-year-old Andrew Hunter about whether Hunter's hare could beat a tortoise in a race, but it's a disaster before it even begins. In what will be a continuing storyline, a social media component lets people side with #TeamTortoise or #TeamHare, with "a Big Race viewing party" going to a lucky winner. Mercedes also promises there'll be a hero at the end, which we imagine will something in the Three-Pointed-Star family as opposed to the Testudinae or Leporidae families. Toyota's all about the biological family, rolling out a series of tweets and Vine videos showing off ex-NFL'ers and their kids to hype the "One Bold Choice Leads to Another" campaign for the Camry. The profiled paterfamiliae will be examples of those "who have contributed to their families' lives in bold ways." A 60-second spot during the pre-game will feature Paralympic athlete Amy Purdy, then those stand-up dads will get their own 60 seconds during the second quarter. The social media tag for this one is #OneBoldChoice. You can watch Mercedes' opening salvo above, and check out a Toyota tweet with ex-quarterback Kurt Warner below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. News Source: Automotive News - sub. req., Mercedes-Benz, Toyota via YouTube (M-B), Twitter (Toyota) Celebrities Marketing/Advertising Mercedes-Benz Toyota Super Bowl Commercials Videos