2005 Lotus Elise Touring Mag Blue on 2040-cars

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Lotus confirms new Elise S Cup

Head on over to the Lotus website, and though the Elise isn't offered in the United States anymore, buyers in other markets can choose between numerous models: there's the base Elise, the Elise Club Racer, the Elise S and the Elise S Club Racer, and that's before even getting into the even more extreme Exige that's also based on the Elise. Track-day enthusiasts can also go for the full-on Elise S Cup R, but now the British sportscar manufacturer has confirmed a new variant.
Called the Elise S Cup, it slots in between the CR and the Cup R as an extreme performance model that can actually be driven to the track and back home on public roads. The S designation tells us it packs the 1.8-liter supercharged four that already produces 217 horsepower and 184 pound-feet of torque in the existing Elise S, Elise S CR and Elise S Cup R, but as we saw when Lotus was testing the new variant around the Nürburgring, the Elise S Cup packs some key upgrades.
It's got an aero kit - including front splitter, winglets, side skirts, rear diffuser and rear wing - that's more aggressive than other road-going models (though apparently less extreme than the track-focused S Cup R), helping to generate 145 lbs of downforce at 100 mph and 275 lbs at top speed and besting the Elise S around the Lotus test track by an impressive three seconds.

Lotus hiring 100 after securing lb100m investment

Lotus is getting a shot in the arm courtesy of corporate parent DRB-Hicom, which has announced a 100-million pound ($152.3M USD at today's rates) investment in the Hethel, UK-based manufacturer. The troubled brand was also in the news last week, with DRB announcing a new, three-year plan that would see variants of existing models introduced.
The money will create 100 new jobs in Hethel, with 45 new engineers, 40 manufacturing operatives and 18 university grads joining the team. Lotus has already seen an uptick in sales this year, according to a Norfolk-based news site, with 40 to 45 cars being produced per week and 722 road cars and 45 race cars sold between January and May. Even sales in the UK have seen a big jump - Lotus only moved 70 units in 2012, but it's already sold 80 cars in the first half of 2013.
Better yet, Lotus is citing an increased demand for its cars around the globe as the motive behind the new hires. While still quite uncertain, Lotus looks like it might finally be on the right track.

Recap: 2013 Australian Formula One Grand Prix is all about the rubber [w/spoilers]

A pre-season full of talking points was swapped for a brand-new set of talking points after the running of the opening grand prix of the 2013 Formula One season. The consistency of the regulations from last year to this year and the triplicate dominance of Infiniti Red Bull Racing meant that no one would have been that surprised if the relative order of things remained the same. But teams found so many ways to switch things up that, in typical pre-season fashion, no one was ready to make any bets on in-season performance, and a couple of surprising players suffered the ignominy of getting it really wrong: McLaren knew it was in trouble from the very first test, while Williams drivers applauded their car as the best in years, only to have Pastor Maldonado call it "undriveable" on the very first day of practice in Melbourne.
And then there were those Pirellis, the Italian company talking up the fact that its super soft tires would only go off so quickly that it would force teams to pit at least twice during the race.
Even then, no one could have seen the first round of pit stops beginning on Lap 5.