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Physical and virtual gaming worlds collide in Lexus IS Hybrid promo

This is really, really cool. In order to promote its new IS Hybrid, Lexus borrowed an airplane hangar, a former Formula One driver and what we imagine was some serious technological knowhow to create one of the most interesting games we've ever seen. It's called Trace Your Road.
Lexus invited some of its Facebook fans out for the game, which put them in the passenger seat of a Lexus IS Hybrid with former F1 shoe Jarno Trulli. They were then handed a tablet and asked to trace out a road, which was projected onto the floor of the hangar. Trulli had to follow the ever-changing path as his passenger kept on tracing away. It looks like it'd be an absolute riot.
This is probably the coolest automotive promotional video since Audi strapped paintball guns on a couple of RS4s. Take a look below to watch the full video from Lexus. We promise, it's worth two minutes of your time.

2019 Lexus GX 460 Drivers' Notes Review | An ancient, yet luxurious SUV

The 2019 Lexus GX 460 is an old-school SUV with luxury draped all over it. Body-on-frame SUVs are the exception these days, as unibody crossovers lead the way forward. There are plenty of great reasons for this, but the GX marches on as a unabashedly truck-like SUV. Nothing about the price screams truck, though. At $70,840 as-tested, anybody who buys a new GX 460 is going to be left with a sizable hole in their wallet. However, it’s not without a bevy of luxury features. Being the high-zoot “Luxury” trim level, ours comes standard with an adaptive suspension, semi-aniline leather interior, a power-folding third row, mahogany wood accents and three-zone climate control. That said, Lexus still managed to tack on a decent number of options. A $2,340 Driver Support package added the Mark Levinson audio system and a suite of driver assistance systems. Our tester also had a $1,970 rear seat entertainment system and a $1,950 Sport Design Package. The package includes 18-inch gunmetal wheels, heated second-row captainÂ’s chairs and a sizable list of exterior changes like front and rear bumper spoilers and scarlet taillights. The powertrain is also stuck in a older time period. Whereas most large crossovers now use downsized turbocharged engines, this Lexus sticks with a 4.6-liter V8 good for ... wait for it ... 301 horsepower. The V6-powered ES 350 makes 302. Worse, the GX gets poor fuel economy and doesnÂ’t exactly rocket up to speed with much excitement, either. At least it's proven from a reliability standpoint. Editor-in-Chief Greg Migliore: We try to talk about a specific element of the vehicles we test in Drivers' Notes, but indulge me today. IÂ’m going to talk about the Lexus GX 460Â’s ethos. By that I mean itÂ’s an old-school SUV that looks and feels the part. Wrapped in LexusÂ’ sharp, spindly styling, itÂ’s classy yet also kind of hulking. The steering is light and the vague brakes have little bite at first and then a lot as the pedal travel increases, making for challenging inputs for the driver. Still, I like it. The GX 460 captures the ethos of an old-school SUV perfectly. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Senior Editor, Green, John Beltz Snyder: For a three-row SUV, the GX feels pretty small inside. The second row is decent, but I know Greg had to do a little moving of seats in order to fit a rear-facing child seat back there.

2014 Lexus IS prototype

No one was comparing the IS to the BMW 3 Series, and for Lexus that was a problem.
At the beginning of 2011, we rocked up to the parking lot at Southern California's Santa Anita Raceway to test the 2012 Lexus GS. This was the first sedan in the luxury brand's lineup to reset its intentions on the balance of sport and luxury. The previous GS had blanched into mute tepidity, and the new generation we drove on an autocross course and on a canyon road corrected just about everything; we liked its looks, and the Variable Gear Ratio Steering- and Adaptive Variable Suspension-equipped car moved its abilities into the realm of a true sports sedan, and it was great to drive. They absolutely nailed it.