Beautiful White 1989 Jeep Grand Wagoneer With 65600 Miles! on 2040-cars

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Jeep Liberty replacement takes shape

Now that the Liberty has left us for greener pastures, it's time to start looking into the future of the midsize Jeep model. The next all-new vehicle for the off-road brand will be the SUV you see here, effectively replacing the Liberty, and not necessarily carrying on with that name.
From the sides, the prototype you see here sort of looks like a miniature version of the handsome Grand Cherokee, albeit with a bit more in the way of body sculpting. Up front, the seven-slat grille will be front and center, with completely revised headlamp designs that are reportedly angular and sweep well into the front fenders (you can sort of see what we're talking about in the side profile). That doesn't sound very Jeep-like, but we'll reserve judgment until we, you know, see the thing.
The bigger question with the Liberty replacement will be whether or not its off-road chops will be up to snuff. After all, the two previous generations of Liberty models were body-on-frame traditional SUVs, whereas this new Jeep rides on a larger version of the Dodge Dart platform.

Happy 50th birthday, Jeep Wagoneer

The Wagoneer got the SUV on the radar of buyers looking for something capable, comfortable and rugged.
The Jeep Wagoneer was introduced 50 years ago, and it's that vehicle we have to thank for the herds of excellent crossovers and SUVs that make up our current automotive landscape. On a personal level, I have always loved the full-size Jeeps and their crisp Brooks Stevens styling, which aged well over their long tenure on the market. The SJs, as they're known among enthusiasts, were the Wagoneer and its two-door counterpart, the original Cherokee. The Wagoneers had become true luxury vehicles by the end of their run, which stretched form late 1962 as a '63 model all the way to 1991, when they were offered exclusively under the Grand Wagoneer nameplate.

2014 Jeep Cherokee marketing launches with 'Built Free' commercial

Now that the 2014 Cherokee is finally on its way to dealerships, Jeep is starting its marketing blitz for its new crossover, beginning with this 60-second TV spot, called Built Free, that premieres today. Set to a Bob Dylan recording, the ad spot discusses something we can all relate to - the feeling of being too busy and too cooped up with everyday tasks to really get out there and explore the world. But as Jeep says in the commercial, "You're still here. And you're still you. The horizons haven't gone anywhere."
Autoblog spoke to Kim Adams-House, head of marketing for the Jeep brand, who explained that this Built Free spot is "an anthemic piece" that "sparks the conversation" for the new Cherokee. As you'll notice, none of the new Jeep's features - its off-road systems, nine-speed automatic transmission, etc. - are mentioned in the ad, but Adams-House says that future marketing "will speak to more" of the CUV's highlights. Following this 60-second spot, 30-second commercials will launch that talk about some of the specific product features.
When asked if the Built Free campaign will include any throwbacks to the original Cherokee, Adams-House told Autoblog that while "we love that vehicle," the new spots are intended to carve out "a unique space for Cherokee in our product portfolio and marketplace." On that same note, don't expect any other Jeep vehicles to get the Built Free treatment. Adams-House said that while this ad "does resonate overall with the brand," it is solely intended to promote the new Cherokee.