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Australian Jeep marketing stunt goes awry [w/video]

Jeep fans in Australia are none too happy with the off-road brand following a contest that saw ten new Cherokees sold for just $10,000 Australian (about $9,400), roughly a quarter of the vehicle's price Down Under.
The contest, called the "World's Most Remote Dealership," gave Aussies the chance to snag an ultra-affordable Cherokee Longitude (analogous to the US-spec Latitude trim), provided they could get to a secret dealership in the remote wilderness of western New South Wales, near the border with the state of South Australia.
In order to get the exact location of the dealership, though, potential customers needed to download an app, which would release a phone number 9:00 AM AEST on Thursday (7:00 PM EDT, Wednesday night). The first ten people who could call in and prove they could afford to finance $10,000 and get to the remote dealership, were given the location of the remote dealership.

Jeep Grand Cherokee in headliner fire probe

The National Highway Traffic Safety Administration is launching an investigation into 146,000 Jeep Grand Cherokee SUVs from the 2012 model year, The Detroit News reports. This comes as the result of the government safety agency receiving three complaints from owners who cited fires inside the Jeep's cabin.
According to the report, NHTSA says:
"The customers reported a burning odor and visible smoke coming from the headliner while the vehicle was being driven. This was followed by flames from the headliner itself. Customers lowered the windows in an effort to clear the smoke but this increased the fire's intensity. All three vehicles had to be extinguished with a fire extinguisher or by the fire department as they continued to burn after the vehicle was turned off."

Jeep Cherokee finally dealer-bound

We had our First Drive of the 2014 Jeep Cherokee last month, but it appears that prospective buyers won't have too much longer to finally get time behind the wheel of the new small Jeep.
Automotive News is reporting that after a two-month delay, Jeep dealers will finally start receiving their first shipments of the new Cherokee, in the next 10 days. A Chrysler spokesperson confirmed to Autoblog that the Cherokee is indeed on its way to Jeep dealers.
According to AN, about 23,000 Cherokees have been built since production commenced back in June, but potential powertrain issues forced Jeep to make adjustments to the Cherokee along the way. Automotive News says that in order to make sure there are no issues with the Cherokee before it reaches customers, it is testing each vehicle after it rolls off the assembly line at a rented test track near the vehicle's Toledo North Assembly Plant.