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Infiniti Q50 Eau Rouge gets the heart of a GT-R [w/video]

There has been ongoing talk of an Infiniti using the Nissan GT-R powertrain practically since the moment the Nissan's flagship sports coupe hit the road. While the rumors have gone back and forth over the years, they have never completely gone away. It seems Infiniti is finally turning an ear to the screams of its most vocal enthusiasts with an updated version of the Q50 Eau Rouge concept boasting a modified version of Godzilla's engine and all-wheel drive system debuting at the 2014 Geneva Motor Show. It's even taking things a step further and granting it a new, seven-speed transmission to replace the Nissan's six-speed.
The latest evolution of the Eau Rouge packs the same 3.8-liter, twin turbocharged V6 found in the GT-R but with a unique tune of 560 horsepower and 443 pound-feet (600 Newton-meters) of torque. That makes it 15 hp more powerful than the standard 2015 GT-R but gives up 20 lb-ft of torque. Power gets to the ground through the GT-R's all-wheel-drive system. Infiniti predicts that the Eau Rouge would sprint to 60 miles per hour in less than 4 seconds and on to a top speed of 180 mph.
According to Infiniti Communications Senior Manager Kyle Bazemore in an email to Autoblog, the modded GT-R powertrain was not the only choice for the Eau Rouge. It also considered "developing a high-power sports diesel" and hybrid versions with an electric supercharger. However, "this was the clear solution for this concept car," Bazemore said. Other than the drivetrain, the Eau Rouge in Switzerland is identical to the one shown in Detroit. Sadly, it is not confirmed for production; so we might not be getting the fabled Infiniti GT-R sedan any time soon. Still, we can hope.

2014 Infiniti Q50S

Ten years ago, nearly to the day, I took delivery of a brand-new 2004 Infiniti G35 6MT. The sporty rear-wheel drive sedan, equipped with its throaty 260-horsepower V6, slick manual gearbox and limited-slip differential replaced my 2001 BMW 330i because the Japanese competitor touted a product that was roomier, better equipped, quicker and lower priced. The G35 trumped the German in nearly every measurable category - at least on paper.
The 2014 Infiniti Q50 is the direct descendant, albeit two generations later, of the car I owned a decade ago. It is dimensionally about the same size, but it has gained more than 300 pounds of mass thanks to numerous safety upgrades and technical innovations. The additional weight is largely dismissed by a larger and more efficient powerplant that delivers an additional 68 horsepower, a welcome arrival, but the manual gearbox that charmed enthusiasts has been pushed out of the picture by a mandatory seven-speed automatic transmission.
As it has in the past, Infiniti touts its all-new Q50 as a luxury sport sedan worthy of the title. Decades ago, impressive performance statistics may have sealed the deal. Yet there is much more to the assignment today, as the model must offer premium appointments, sophistication and engaging driving dynamics if it's going to entice and capture the next-generation of young, premium buyers - much like the G35 did for me ten years ago.

Infiniti aims to "de-Americanize" lineup, add flagship

Nissan launched Infiniti back in 1989 as a US brand, but more recently, Nissan's luxury marque has started focusing on more of a global presence. With a new global headquarters set up in Hong Kong and former Audi bigwig Johan de Nysschen at the helm, Wards Auto is reporting that the automaker's next goal is to create a "de-Americanized" lineup of vehicles.
This plan essentially consists of smaller cars and smaller-displacement engines to make Infiniti more attractive for buyers in Europe and Asia - two regions that tend to skew more toward smaller vehicles and smaller powerplants. To this point, Infiniti has been focused on vehicles better-suited to the US market - in fact, its smallest engine is a 3.7-liter V6 with 330 horsepower, and it doesn't offer a single diesel.
The first step in this transformation will be part of the Daimler-Nissan engine deal that will see a four-cylinder diesel eventually used in the 2014 Q50, but the report also reconfirms the importance of the soon-to-arrive Q30 production model (a concept of which was revealed last week in Frankfurt), along with the idea of a QX30 based on the Nissan Qashqai. There's also the latest projection of a full-electric Infiniti model that Wards says will debut sometime around 2015. Of course, Infiniti isn't giving up on large cars entirely - the reports indicates that Infiniti is planning a fullsize flagship model - possibly named Q80 - to compete against German sedans like the Audi A8, BMW 7 Series and Mercedes-Benz S-Class.