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Infiniti Q30 Concept uncovered in Frankfurt

The curtain has officially been raised on the Infiniti Q30 Concept at the Frankfurt Motor Show, an oft-teased five-door hatchback that will move the neo-luxury brand downmarket to compete with the Audi A3 and Mercedes-Benz CLA-Class. Not only is Infiniti moving down market, it's targeting a younger audience, a field that it hasn't traditionally played in, that wants something different than a hum-drum luxury car. According to Infiniti's marketing director, Hugues Fabre, "Younger customers are coming into the premium segment with their own attitude toward premium-ness."
Infiniti's trademark styling elements are on full display here, from the radically kinked C-pillar and Q50-inspired headlights and grille, to the dramatic character lines on the profile. In the cabin, it looks like an extraterrestrial disco, with a lot of violet lighting, bronzed touchpoints and creamy leather. Ignore the concept car tinsel, though, and you'll see that Infiniti is dead serious when it says the Q30 foreshadows a production model.
We'll have plenty more of the Infiniti Q30, including live images from the 2013 Frankfurt Motor Show floor, very soon. Until then, click over to our Frankfurt coverage page, scroll down for a full press release on the Q30, or click over to the high-res gallery.

Infiniti hires Sebastian Vettel as Director of Performance

Remember when, during the Grand Prix of the Americas weekend last November, we told you that Sebastian Vettel had worked with Infiniti on the new G Coupe and that there'd be more of that kind of involvement on the way? It's been made official with the three-time Formula One World Champion being named Infiniti's Director of Performance.
Although the announcement is fresh, Vettel's time on the job isn't, Infiniti saying that Vettel went to Japan, the Nürburgring and the Circuit de Catalunya to assist in the development of the Q50 sedan.
When we spoke to Andreas Sigl, the man in charge of Infiniti's F1 collaboration with Red Bull, about the tie-up he had also said, "Like Mercedes has AMG and BMW has M - whether it's called IPL or not - we want to have something in that space." If the brand is still serious about that, Vettel's chops could help them deliver the kind of performance they'd need as upstarts to challenge the ringleaders of that particular hi-po circus.

Red Bull Racing unveils RB10 as pre-season testing kicks off

Ladies and gentlemen, here's the car that will win the 2014 Formula One World Championship... probably. Maybe. The success of Red Bull Racing over the past several years means that the debut of its 2014 challenger is one of the more note-worthy events of the preseason, showing off the latest piece of aerodynamic mastery from Adrian Newey.
Like the Ferrari F14 T, the Red Bull RB10 features a more conventional nose, which still plunges rather dramatically ahead of the front wheels. We're seeing a very interesting split early in the season between the top teams like Red Bull and Ferrari, who are opting for a more traditional design, and the mid-pack challengers, which are being more aggressive with their aerodynamics. Seeing how this plays out during the season will be very interesting. As for RBR's design, it's attractive, but wasn't easy to pen, according to Newey, who found the turbocharged V6s a difficult piece in the new F1 puzzle.
"Whereas the V8s were a very well-known package, with these power units, the engine itself is easy enough to install, but then of course you've got the turbocharger, the intercoolers, and the electrical side in terms of the motor generator units and much bigger batteries," Newey told the official Formula One website.