2011 Ford F-150 Fx4 Crew Cab, Ecoboost, Nav, Pro Comp Lift, 22" Fuel Wheels on 2040-cars

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Car companies used to cook up sales with recipe books

The evolution of automotive marketing has undergone a number of strange phases. Few, though, match the strangeness of the 1930s to 1950s, when automotive marketers turned to cookbooks as a means of promoting their vehicles. Yes, cookbooks. We can't make this stuff up, folks.
This bizarre trend led to General Motors distributing cookbooks under the guise of its then-subsidiary Frigidaire. Ford, meanwhile, offered a compilation of recipes from Ford Credit Employees (shown above). The cookbook-craze wasn't limited to domestic manufacturers, though. As The Detroit News discovered, both Rolls-Royce and Volkswagen got in on the trend, although not until the 1970s.
The News has the full story on this strange bit of marketing. Head over and take a look.

Diesel Power finds the ultimate modified oil-burner

For nine years, Diesel Power magazine has run the Diesel Power Challenge, this year's grindfest being "a week-long torture test that features seven events, nine trucks, 8,000 horsepower, and nearly 15,000 pound-feet of torque." The road to being crowned "the most powerful truck" starts with a dyno run, and then continues through the completion of a CDL-style obstacle course, an eighth-of-a-mile drag race while towing a 10,000-pound trailer, a quarter-mile drag race without a trailer, a fuel economy test in the mountains and finally a sled-pulling test through a 300-foot-long packed-mud pit.
What kind of trucks get into such a fight? Last year's winner, for instance - who upgraded his truck this year to prove he didn't "luck into the win" - drives a 2008 Ford F-250 Super Duty with a 6.4-liter Power Stroke V8 upgraded with a custom intake, Elite Diesel triple turbos and a two-stage nitrous system. Another competitor has a 2005 Dodge Ram 2500 powered by a 5.9-liter Cummins inline-six, upgraded with Garrett turbos, dual-stage nitrous, a seven-inch exhaust stack and twin fans built into the bed to cool the Sun Coast Omega transmission. The numbers on that truck: 1,255 horsepower, and 2,063 pound-feet of torque at the wheels. Naturally, as the image above might suggest, things don't always end well.
You'll find all five videos covering this years challenge below. A scene in the dyno video sums it all up perfectly: a competitor leaves his nitrous on too long and the crew is treated to some ominous poppings, he leans out the window, throws both hands up and shouts, "Amer'ca!"

Ford builds USAF Thunderbirds Edition Mustang for charity

Each year since 2008, Ford has created a one-off Mustang to celebrate military aviation, and the cars have been auctioned off at the Experimental Aircraft Association (EAA) Gathering of Eagles charity event to raise money to inspire the next generation of aviators. This year's charity car is the 2014 Ford Mustang GT US Air Force Thunderbirds Edition, which also helps celebrate 60 years of Thunderbirds air show excellence.
Of all the EAA charity cars, this Thunderbirds Edition is the most in depth. Painted to match the F-16 Tomcat fighter jets used by Thunderbirds, this Mustang also gets a widebody kit and 22-inch Forgiato wheels to go with the cockpit's Recaro bucket seats, rear-seat delete and modified navigation screen and gauge cluster. Even the Mustang's projector puddle lights have been changed to show an aircraft silhouette - rather than the Mustang's galloping horse logo - when the doors are open.
Themes for previous EAA charity cars include the Blue Angels, SR-71 Blackbird and the Red Tails as well as the F-22 Raptor-inspired AV8R and AV-X10 "Dearborn Doll" models. Scroll down for the press release for the 2014 Ford Mustang GT US Air Force Thunderbirds Edition, and be sure to check out our galleries for all six aviation-themed Mustangs.