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2014 Dodge Durango Ron Burgundy ads already have 2.7M views [w/videos]

The guy who once made the Dodge Stratus a punchline of sorts is now a spokesman for the 2014 Dodge Durango, and the move appears to be paying off handsomely for Dodge. Will Ferrell, acting as 1970s-era TV news personality Ron Burgundy, has teamed up with the automaker for co-branded advertisements between the refreshed 2014 Durango and Ferrell's new movie, Anchorman 2: The Legend Continues. Like Ferrell's fictional character, the ads are outrageous, flamboyant and a bit random. They're also successful: Automotive News says that more than 2.7 million people have already watched the videos since they debuted on October 5.
Those views are similar to the numbers that AN's top viral video of the year (e.g. Volkswagen's "Get Happy" Super Bowl ad) received, but there will eventually be as many as 70 videos comprising the Burgundy-Durango spots. According to the report, the videos were created primarily as a viral campaign online, although some are airing on television, too. For Dodge's part, the cost of the videos was significantly lower than a usual television campaign thanks to the fact that Ferrell wasn't paid for the spots since they were made in cooperation with promotional efforts for his new movie.
We've already posted a few of the videos in our previous post, but scroll down for several more - and head over to Adweek for a little added background on how these spots came to be.

Detroit's new fleet of donated police cars have safety issues [w/video]

In a show of generosity in mid-August, Detroit's business leaders donated $8 million to the Police Department and Fire Department in order to buy 100 new police vehicles and 23 EMS ambulances. But now officers have discovered - and complained - that the police vehicles have glaring safety issues, Deadline Detroit reports. It is not made clear what models of the fleet vehicles - which include police versions of the Ford Taurus, the Chevrolet Caprice and the Dodge Charger - are affected by the safety issues.
Officers reportedly have complained that the Plexiglass partition separating front-seat officers and back-seat prisoners is easily breached, and that the front passenger seat is installed too close to the dashboard. Prisoners who manage to writhe out of their handcuffs can bend the Plexiglass and reach into the cockpit, and sitting too close to the dashboard can render airbags more dangerous and make officers more vulnerable to injury in a crash.
Mark Diaz, president of the Detroit Police Officers Association, received the complaints and reportedly said the vehicles would get safety updates addressing the issues. But Deadline Detroit reports that it checked some of the offending police cars and, as of the last few days, they hadn't been updated.

Watch 1,414-hp worth of Dodge Challenger SRT Hellcat do stereo burnouts

When Dodge announced that the 2015 Dodge Challenger SRT Hellcat would produce 707 horsepower and 650 pound-feet of torque from its supercharged 6.2-liter V8, automotive enthusiasts were shocked. The company had promised us that it would be powerful, but no one expected for the muscle car to post even larger numbers than the range-topping Viper.
Car and Driver recently got ahold of two new SRTs and decided that the only proper way to show them off was by lighting up the rears in stereo. With a combined 1,414 horsepower, the pair of them make burnouts from the Hellcat V8 look as easy as breathing. The tires start spinning at the slightest provocation and just don't stop. If you buy one of these, it looks like you and the employees at the local tire store are going to be on a first name basis.
Scroll down to watch these two Hellcats to lay down enough smoke to alert the local hook and ladder trucks.