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2020 Chrysler Pacifica Red S Edition demands plenty of green

Chrysler has added a Red S Edition package to the Pacifica range for the 2020 model year. The equipment group is available on the gasoline-powered and hybrid variants of the minivan, and the package punts Chrysler's family-hauler into luxury-car territory. On sale now, the Pacifica Red S Edition commands a $3,995 premium over the Limited trim it's based on. In other words, buyers need to spend at least $49,935 once a mandatory $1,495 destination charge enters the equation, while selecting the hybrid powertrain likely pushes the bottom line beyond the $50,000 threshold (the package has not yet been priced for the hybrid model). This figure makes the Pacifica Red S Edition one of the most expensive minivans available in the United States. Chrysler rewards buyers willing to spend luxury-car money on one of its minivans with two-tone, Rodeo Red and black Nappa leather upholstery with Light Diesel Grey contrast stitching and piping (diesel fuel is not grey, if you're wondering), S logos stitched into the seat backs, and silver trim on the dashboard and the door panels. Outside, the Red S Edition builds on the S Appearance package with black and red emblems, a red S logo on the tailgate, and 20-inch alloy wheels finished in black, though note the Pacifica Hybrid settles for 18-inchers in the name of maximizing fuel economy. Buyers have six colors to choose from, including one called Ceramic Grey Clear Coat that joins the range for 2020. The Red S-spec Pacifica also comes standard with a Harman Kardon sound system that plays through 20 speakers, KeySense (which is essentially a teen driver key), and Advanced SafetyTec, which includes features such as a 360-degree-view camera, adaptive cruise control with stop and go, automatic high beams, park assist, and rain-sensing wipers, among other items. There are no mechanical changes to report, nor does the Pacifica Red S channel its inner Testarossa with a red valve cover. It carries on with Chrysler's venerable 3.6-liter Pentastar V6 rated at a stout 287 horsepower and 262 pound-feet of torque. The six spins the front wheels via a nine-speed automatic transmission.

Chrysler 100, midsize CUV and plug-in hybrid minivan launch bid to go mainstream

The news just keeps on rolling from Auburn Hills today, as Fiat Chrysler continues to detail its five-year growth plan. This time round, we're talking about Chrysler. The troubled American brand has been limited in the past few years to the lamentable Sebring/200, the Town & Country and the 300, although that's likely to change in the coming years.
"The Chrysler brand is not luxury - it's not premium. Chrysler is the mainstream American brand," brand CEO Al Gardner said during today's presentation.
Gardner set a sales target of 800,000 units by 2018, which marks an increase of 350,000 units compared to its 2013 sales results. That's a pretty big ask for a brand that's struggled to define itself over the past decade.

FCA-Renault merger faces tall odds delivering on cost-cutting promises

FRANKFURT/DETROIT — Fiat Chrysler Automobiles and Renault promise huge savings from a mega-merger, but such combinations face tall odds because of the industry's long product cycles and problems translating deal blueprints into real world success, industry veterans told Reuters. BMW's 1994 purchase of Rover, and Daimler's 1998 merger with Chrysler both made sense on paper. The companies promised to hike profits by combining vehicle platforms and engine families. Both combinations proved unworkable in reality, and were unwound. Renault and Nissan, which have been in an alliance since 1999 designed to share vehicle components, have only managed to use common vehicle platforms in 35% of Nissan's products despite an original target of 70%, according to Morgan Stanley. FCA and Renault have raised the stakes for themselves by ruling out plant closures. That increases the pressure to achieve more than $5 billion in promised annual savings from pooling procurement and research investments. The two companies have yet to fill in many of the blanks in the merger plan put forward by Fiat Chrysler. Renault's board is expected to act soon to accept the proposal, but that would lead only to a memorandum of understanding to pursue detailed operational and financial plans. A final deal and the legal combination of the two companies could take months to complete if all goes well. Pressure to cut automotive pollution is driving the latest round of consolidation. Automakers are looking at multibillion-dollar bills to develop electric and hybrid cars and cleaner internal combustion engines. Fiat Chrysler and Renault are betting they can design common electric vehicle systems, then sell more of them through their respective brands and dealer networks, cutting the cost per car. Developing all-new electric vehicles can bring more opportunities to share costs from the outset, industry experts said. "With the emergence of connected, autonomous, electric and shared vehicles, carmakers face immediate investments, so new opportunities for sharing costs have emerged," said Elmar Kades, managing director at Alix Partners. However, most electric vehicles lose money. This is a challenge for city car brands in Europe in particular. Both Renault and Fiat rely heavily on this segment for sales.