2004 Chrysler Crossfire Limited Sports Coupe on 2040-cars

Auto blog

What's in a trademark? Sometimes, the next iconic car name

The United States Patent and Trademark Office is a treasure trove for auto enthusiasts, especially those who double as conspiracy theorists.
Why has Toyota applied to trademark "Supra," the name of one of its legendary sports cars, even though it hasn't sold one in the United States in 16 years? Why would General Motors continue to register "Chevelle" long after one of the most famous American muscle cars hit the end of the road? And what could Chrysler possibly do with the rights to "313," the area code for Detroit?

NYT profiles Blue Nelson, a reclusive and interesting CA car collector

If it weren't for his Dale Earnhardt Sr. looks, Blue Nelson could be one one of those soft-spoken, nondescript guys whom you meet briefly and never learn much more about. However, as The New York Times shows in a recent profile and video, behind closed doors, Nelson keeps a fascinatingly eclectic collection of automotive oddities and vintage bicycles.
While his main career is in the movie industry, Nelson's other job is as a car hunter. He takes on clients searching for a specific model and helps them find and restore the dream vehicle that they're after. Hiring him takes some dedication, though, because Nelson doesn't advertise his services. "If people want to find me, they know how to find me," he says in the video.
Beyond being an automotive private detective, Nelson has a fantastically varied collection of vehicles of his own. He likes to have models that people don't usually see, and his garage holds a classic Chrysler New Yorker and an extremely rare Rometsch convertible. Although, the one that means the most to him is the 1962 Porsche 356 convertible that Blue came home in as a baby. Check out the video to learn more about Nelson and his philosophy about forming a bond with a car.

Four-horse race opens up for next Chrysler-Fiat CEO

There are some companies that could change leadership overnight and still remain more or less the operations that they are. But some have built themselves up around one central figure. Just ask Carlos Tavares, who found he couldn't escape the long shadow of Renault-Nissan CEO Carlos Ghosn. Tavares recently left to find his own limelight. But Ghosn isn't the only executive who presides over two disparate automakers on opposite ends of the globe.
Having built up Fiat and Chrysler around himself, we can hardly imagine either automaker getting along without Sergio Marchionne. But the day will come when the famously sweater-clad bigwig will step down. The pressing questions remain when when that day will come, and who will take his place. The only solid clues we have are in the statements made mostly by Marchionne himself, but those statements have been all over the place. When speaking to Automotive News in 2012, he said he would step down "no earlier than 2013, no later than 2015." But a year later, he had already seemingly changed his tune, indicating he could still be at the helm in 2016. Fiat chairman John Elkann seems to think Marchionne, 61, could and should stay on longer.