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Auto Show Notebook: Legendary Continental name inspired Lincoln's designers

What's in a name? A lot for the Continental concept, and it gave Lincoln designers a sense of purpose as they styled the brand's upcoming flagship sedan. "The moment that we told them, it was amazing," Lincoln president Kumar Galhotra said. "They totally got it." "It" is cutting-edge technology wrapped in stately, large-sedan design. It's a nod to Lincoln's storied past, but a signpost for where the brand is heading. Though the Continental name dates to the late 1930s, Lincoln designers avoided making the concept overtly retro. "You can't let it pull yourself back too far in history, but you've got to design a car that lives up to the name," Galhotra said. Speaking to Autoblog on the floor of the New York Auto Show where the Continental formally debuted Wednesday, the Lincoln president reiterated that the car is on track to launch in 2016. It will compete against the Audi A6, Lexus GS, BMW 5 Series and other large luxury sedans. After its debut, the concept in New York will fly to China – another critical market for Lincoln – for display there. It will be replaced in New York by a prototype without an interior. The Continental is the latest high profile play by Lincoln to raise its image with consumers, who have either ignored or forgotten about it amid steep competition in the luxury sector from German and Japanese brands and a potentially resilient Cadillac. Lincoln sales are essentially flat compared with 2014 through the first quarter of this year, with total volume of 21,478 units. The middling start to 2015 comes on the heels of nearly 16-percent sales growth last year spurred by the launch of the MKC and the prominent signing of Matthew McConaughey to star in Lincoln advertisements. Other News, Notes & Quotes Speaking of names, Chevrolet did its homework before deciding to proceed with "Malibu" for its new generation of midsize cars. "We went out and researched it," said Alan Batey, president of General Motors North America. "People actually like the name 'Malibu,'" he said. Admittedly, the current Malibu has struggled in the marketplace against entrenched competitors, Batey said, but he's optimistic its awareness and historical value are assets to the dramatically redesigned sedan."The name's strong," he said. Meanwhile, in other Chevy news, the brand kicked off a new marketing campaign, "Real People, Not Actors" Wednesday. It will show consumers interacting with Chevys and their spontaneous reactions to the vehicles.

Kid Rock's Chevy Silverado is a working-class hero [w/video]

Rock stars are known for their swagger, and Kid Rock brings a mountain of that confidence to his design for this chrome-festooned 2016 Silverado 3500HD at the SEMA show. Inspired by his song Born Free and a visit to the pickup factory in Flint, MI, the styling is meant to celebrate the folks that build these trucks everyday. The Silverado sparkles like a beacon under the lights at the SEMA Show thanks to its black metallic-flecked paint and acres of chrome. The shiny stuff covers the custom grille, exhaust stacks, 22-inch wheels, and side steps. In a patriotic nod, silver Stars and Stripes run down the side to offer a little contrast to the dark body. Further emphasizing the pickup's huge size, a trailer carries a pair of Gibbs Sports Quadskis that are decorated to match the truck. Kid Rock takes inspiration from – get this – acid-wash jeans for the interior by combining Sky Cool Gray leather seats with metallic-looking inserts. Appropriate for a musician, there's also a custom Kicker stereo in there, and Made in Detroit logos adorn the door sills and glovebox. Related Video: Show full PR text SILVERADO 3500HD KID ROCK CONCEPT CELEBRATES FREEDOM Boldly styled custom 'dually' truck honors working-class Americans LAS VEGAS – Inspired by his hit song "Born Free," musician Kid Rock collaborated with Chevrolet to design a customized 2016 Silverado 3500HD "dually" that celebrates freedom and honors American workers. The truck was introduced today at the SEMA Show in Las Vegas, where it joined other personalized Chevy truck concepts designed to showcase the depth and breadth of the brand's pickup truck lineup. Michigan-born Kid Rock visited the Silverado HD assembly plant in Flint, Mich., to meet with the members of UAW Local 598, who built the truck, before driving it to Chevrolet's design studio to share his ideas for its customization. "The Flint plant – and everyone on the line – is the backbone of America," said Kid Rock. "I wanted the design for the truck to be bold, but with features and elements that wouldn't be out of reach for working-class guys." As a result, his Silverado features several enhancements, including a custom chrome grille with the Born Free logo and an enlarged Chevy Bowtie emblem, chrome exhaust stacks and patriotic graphics that flow across the body sides. A unique execution of the patriotic motif was an idea he expressed at the start of the project.

2022 Chevrolet Silverado LT Trail Boss adds 3.0-liter diesel option

Order books just opened for the 2022 Chevrolet Silverado, which, in case you hadn't heard, is almost unchanged compared to the 2021 Silverado. The overhauled Silverado and GMC Sierra that we caught in spy shots several times last year and were expected to launch this year have been delayed. Until that pickup gets here, Chevrolet and GMC will add "Limited" to the names of the Silverado and Sierra. Fleet guides for next year's truck show the official model name as Chevrolet Silverado 1500 LTD. There are a few interesting features coming next year, though, like the Multi-Flex tailgate joining the options list for Silverado HD trucks. GM Authority also reports that the 2022 Silverado LT Trail Boss adds the 3.0-liter oil-burner with 277 horsepower and 460 pound-feet of torque as a third engine option, which should be a big treat for the off-roading crew. Whereas the GMC Sierra AT4 already offers the 3.0-liter diesel, the Silverado LT Trail Boss only offers the 5.3-liter and 6.2-liter V8s, both bolted to GM's ten-speed automatic transmission. Then there's the Custom Trail Boss that adds the 4.3-liter V6 as an option, and it and the 5.3-liter V8 only get 6-speed automatics. At the moment, Silverado trims that offer the Duramax charge a $1,045 for it over the 5.3-liter V8. If that gap holds true for next year, the diesel will just about evenly split the price difference between the LT Trail Boss with the 5.3 and the 6.2.   Elsewhere in the range, Driving.ca said Canadian fleet guides show the 4.3-liter V6 and lower-spec 5.3-liter V8 with Active Fuel Management (AFM) instead of Dynamic Fuel Management (DFM) disappearing from next year's base Silverado WT. To clarify, AFM only shuts off half the cylinders in certain conditions, whereas DFM constantly adjusts how many cylinders are firing all the time. As it stands, that would leave the 2.7-liter turbo four-cylinder as the only engine option. However, those other two mills were the only ones left in the lineup that shift through a six-speed transmission, making it possible that they'll rejoin the options list with at least two more gears to choose from. It's not clear if GM will sell the Limited models alongside the majorly upgraded 2022 Silverado. The automaker did just that a few years ago, selling the previous-gen truck as a Limited trim alongside the then-new, current-gen. It certainly wouldn't be the only company to do so, either.