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One-of-a-kind Bugatti Chiron Profilee sells for over $10 million at auction

The one and only Bugatti Chiron Profilee has become the most expensive new car ever sold at an auction. RM Sotheby's sold it in Paris for precisely ˆ9,792,500 including the buyer's premium, a sum that represents approximately $10.8 million at the current conversion rate. For context, the Profilee makes the standard Chiron (which is sold-out) look like a bargain. Bugatti charged about $3 million for it, meaning the anonymous collector who took home the one-off car could have bought three regular Chiron models instead. With that said, we're not 100% surprised by the result: in addition to being a unique car, the Profilee stands out as the last W16-powered car available from Bugatti. Bugatti didn't envision the Profilee as a one-off; far from it. The model was developed with limited production in mind as a toned-down version of the Pur Sport that puts a bigger focus on touring than on handling. Changes such as wider front air dams, a bigger grille, and a small rear wing with a hollow middle section change the coupe's aerodynamic profile, and Bugatti also tweaked the steering and suspension systems. Shorter ratios in the seven-speed dual-clutch automatic transmission make the Profilee the quickest evolution of the Chiron. Production should have been capped at 30 units globally, but Bugatti canned the project after it filled all of the available Chiron build slots. There's no word on who bought the Chiron Profilee or where it's off to, so keep your eyes peeled at the next cars and coffee gathering. Related video:

Wolfgang D?rheimer retakes the reins at Bentley and Bugatti

Wolfgang Dürheimer is still in play, with Bentley Motors announcing that he will return to the Chairman and CEO slot of the English company and French division Bugatti on June 1, 2014. He'll probably remember those chairs from the last time he filled them, since he was promoted to both positions in 2010 and remained there until September 2012, when he was installed as the head of R&D at Audi. That job only lasted until June of 2013, his nine-month tenure reported to be full of corporate drama that lead to his dismissal from the position.
But as if on gardening leave, he's been in the low-profile position of General Representative of the Volkswagen Group responsible for motorsport. Once back at Bentley, he will take over as the company works on getting its SUV to market and expanding its range. Both of those briefs Dürheimer will know well, having proved his ability at Porsche in the first decade of the new millennium. And even though no longer at Audi, his hybrid days don't appear to be over, as Bentley recently announced that it will hybridize of 90 percent of its lineup.
Dürheimer will also take on a third position, joining a VW Group committee focused on the US and Chinese markets. His successor at Bentley and Bugatti, Wolfgang Schreiber, has been promoted to "a leading position within the Volkswagen Group." There's a brief press release below with the official words.

Bugatti Chiron spotted on the streets of New York

It's one thing seeing a multi-million-dollar exotic supercar sitting static on the stand at a car show. It's quite another seeing it out on the street in real life. And that's just what we have here in the form of the Bugatti Chiron. The two-tone blue-on-blue livery appears identical to the one we saw unveiled at the Geneva Motor Show a few weeks ago, and given how slowly they make 'em in Molsheim, chances are this is the very same one. The product of nearly two decades of development packs a massive 8.0-liter W16 engine, complete with two conventional turbochargers, another two electric ones, and the better part of 1,500 horsepower. With that much muscle, a $2.6-million price tag, and a production run limited to 500 examples worldwide, you're not likely to see many out in the wild, especially not standing still for long. So if you're wondering what this one is doing just sitting there by the curb, with the hood popped and a cover folded up on the roof, well ... a few telltale signs indicate that the photo was snapped on West 51st Street (parked in front of a fire hydrant), just across from the new Manhattan Motorcars dealership that incorporates the latest Bugatti showroom. Related Video: