2012 Bugatti Veyron on 2040-cars

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How design follows function in the Bugatti Chiron Pur Sport and Super Sports 300+

As the successor to the world-beating Veyron, the Bugatti Chiron had big shoes to fill, and by every measure it has succeeded. With its 304-mph top-speed run last fall, the latest Bugatti hypercar has handily beaten all expectations, and Bugatti President Stephan Winkelmann has even publicly stated that the company will no longer chase speed records. One could argue that the Chiron's work here is done, and yet it's merely half way through its projected lifecycle. What more could it possibly accomplish? Bugatti's answer: Go faster on a road course. To accomplish this, the Chiron Super Sports 300+ formula would have to be cast aside for something entirely new. After all, the things that make a car fast in a straight line are only part of the equation when it comes to conquering a race track, and with that mission, the Chiron Pur Sport was born. These two models' diverging missions necessitated distinct design. To learn more about just how differently they were formed, Autoblog attended a virtual round-table with Frank Heyl, Bugatti deputy design director, and Jachin Schwalbe, Bugatti head of chassis development. The distinctions are most evident in their profiles, where the longtail design of the Super Sports 300+ radically alters the Chiron's entire rear "box," making the Pur Sport's sharp rear cut-off seem almost inelegant by comparison. The slow, clean taper of the longtail design accomplishes the same thing aerodynamically that it does aesthetically. When the car is in top-speed mode, the rear spoiler even remains stowed. This design significantly shrinks the low-pressure zone behind the car, reducing the resulting drag, but that absent spoiler also detracts from the Chiron's stability. To compensate for the lack of spoiler deployment, Bugatti's engineers altered the flow beneath the car and through the rear diffuser. Heyl describes this as "free" downforce, because there's no corresponding penalty in drag from gains found with these underbody features.   With the Pur Sport, Bugatti went the other direction. This track-focused car gives up a ton of top speed to its sibling in exchange for nimbleness and acceleration, so being able to cut the minimum hole in the air is far less important. Think of design as a zero-sum game, Bugatti's team says.

Bugatti Veyron 16.4 Super Sport World Record Edition visits the Mullin Museum

The last time we visited the Mullin Automotive Museum in Oxnard, CA, it was to see the 1936 Bugatti Type 57SC Atlantic, which was the world's most expensive car at the time with an estimated purchase price of $30-$40 million. Nearly two years later we found ourselves back in the museum, this time to view the world's fastest car - the 2011 Bugatti Veyron 16.4 Super Sport World Record Edition.
Bugatti will build 300 of the Veyron 16.4 supercars by the time they are finished with production. Of those, 46 will be of the Super Sport variant boasting an incredible 1,200 horsepower, and of those just five will be World Record Editions that celebrate the car's record-breaking 268-mph top-speed run. The car you see here is one of those select few and is on loan to the museum for a short period of time. It features the same two-tone paint scheme featured on the car used to set the top speed at Volkswagen's Ehra-Lessian high-speed oval.
The Veyron 16.4 Super Sport WRE is one of many modern Bugattis currently on display in the museum, joining a Veyron 16.4 Super Sport prototype and show cars from the late 1990s including the 18.3 Chiron Concept, EB118 Concept and EB218 Concept. A rare Bugatti EB110 SS is also on display.

Bugatti Dynamic Driving Experience

Let's say you're rich. Filthy rich - you've got cars in garages of homes you can't remember you own, rich.
As the gap between automotive haves and have-nots continues to grow, ultraluxury automakers are exploiting fresh ways to lure the sorts of well-heeled car aficionados who would rather spend their spare time shipping exotic sleds to private tracks than sitting on a beach in the Maldives.
This rarified air presents a daunting challenge to boutique carmakers attempting to distinguish themselves, especially when they're vying for attention amidst voluptuous Paganis, Koenigseggs, and Brabus G63 AMG 6x6s. When the stakes are this high and the competition this fierce, you need a novel approach to peddle your four-wheeled wares - even if you're Bugatti.