2002 Bmw Z3 Roadster Convertible Automatic on 2040-cars

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BMW Films are on the way back [w/videos]

The BMW Films series caused a stir in 2001 and 2002 by combining top-quality cinematography, Hollywood names and driving excitement to sell its sporty wares in a whole new way. By arriving five years before YouTube, they ranked as some of the earliest viral videos on the internet. By now, these sorts of films are almost commonplace, but back when BMW hit upon the idea, the idea of brand-integrated short films on the internet was still a novelty. Now, for the first time in over a decade, the German automaker is planning on bringing back BMW Films for a new season.
Trudy Hardy, BMW North America Vice President of Marketing, announced the series' return at the 2014 Automotive News World Congress in Detroit, according to Ad Age. However, neither the German brand nor Anonymous Content, the original production company, have been willing to comment further on when the new videos are coming.
The original series of eight films starred Clive Owen as the Driver (back then, Owen was largely unknown to American audiences), a mercenary who would take a variety of jobs and always drive a BMW. David Fincher executive produced the first season and directors included top names like John Frankenheimer, Ang Lee and Guy Ritchie. All of the second season movies had Owen driving a Z4, but in our estimation, the quality had fallen off a bit compared to the outstanding first season.

2016 BMW 7 Series spied for the first time ever

Ladies and gentlemen, Bimmerphiles and automotive voyeurs of all stripes: here is your next-generation BMW 7 Series. Captured in photographs for the first time ever while doing a spot of cold-weather testing in Sweden, this newly slim 7er will most likely debut at the Frankfurt Motor Show in 2015 and launch in the 2016 model year.
Sources indicate that BMW is targeting a much lighter curb weight for the 7 Series, and will use learnings gained with the i3 and i8 development to add carbon fiber-reinforced plastics in the construction. In return we'd expect the new model - which uses the internal model designation "G11" - to offer improvements in handling, acceleration and fuel economy. As with the current 7 Series lineup, expect the engine range to include turbocharged inline-six engines, one or more V8s and a V12 option.
It's fair to say that, with the car's debut still years down the road, that BMW will work to launch with an impressive suite of in-car technology, too. A completely new version of iDrive shouldn't be ruled out. These shots mark the beginning of a long journey to 2015, and we expect to have loads more information to share in the coming months and years, so stay tuned.

X1, 3 Series power BMW back into global luxury autos sales lead

BMW managed to eke ahead of Audi for the global luxury sales crown in February. According to Bloomberg, BMW saw deliveries swell by 7 percent in February, besting the 3.2 percent jump enjoyed by Audi and giving BMW a 407-unit delivery lead over its rival last month. Mercedes-Benz, meanwhile, continued to falter, with the brand selling some 37,229 fewer machines than BMW, whose factories are running at full capacity to keep up with demand. Models like the X1 (shown above) enjoyed a sales increase of 40 percent in February while the company's bread-and-butter 3 Series jumped by 26 percent.
Mercedes-Benz hopes to stem its continued market share loss with the addition of the entry-level CLA sedan to its portfolio in April. The company is set to roll out an updated version of its cash-cow E-Class at the same time, and a new-generation S-Class will follow along shortly thereafter. Meanwhile, the company is increasing production to meet demand for its A and B-Class models.