Competition Coupe Cd Abs Brakes Air Conditioning Alloy Wheels Am/fm Radio on 2040-cars

Auto blog

Bangle urges auto design shakeup, says industry not innovating

Controversial designer Chris Bangle, the man behind the notorious E65 BMW 7-Series "Bangle Butt," has some rather sharp criticism for the current crop of automotive designers in an upcoming full-length interview with Automotive News Europe. The preview, posted on Automotive News, details parts of the interview, with the always vocal Bangle lamenting the state of modern automotive design.
"Even concept cars today simply anticipate the next production model coming down the line. Is this innovation? No. And at the end of the day this is what's preventing car design from moving into a new era." Controversial as Bangle's design philosophy may be, we can't help but think he has a point. His so-called "flame surfacing" at BMW and other stylistic elements had a huge influence on modern automotive design, although as the years have passed, there hasn't been much innovation on the same scale.
Interestingly, Bangle also mentions that he's been courted by a few manufacturers that wanted to install the American as the head of their design teams. He's flatly rejected them, telling ANE, "It's not something you can do part time, you have to do it with all your heart and soul or you're going to get it wrong."

2014 BMW R NineT

BMW is taking a page from the Harley-Davidson playbook with its groundbreaking R NineT. A retro cafe racer with an urban hooligan twist, the bike is fully customizable from fork to exhaust. Of course, any motorcycle can be customized, but the fact that BMW has built its newest bike to encourage modification using parts that can be swapped with simple tools is a radical move for a motorcycle maker best known for its plug-and-play touring bikes.
To underscore exactly how radical, BMW has even partnered with custom heavy-hitter Roland Sands Design, which developed the initial concept for the bike and is now manufacturing a full line of parts and accessories for the R NineT, including radial valve covers ($950), retro racing saddles ($400-$420), radial gauge housing ($400) and a radial headlight bezel ($250), among other things, all of which can be swapped with a socket wrench or screwdriver instead of a hacksaw, wire cutters and TIG welder.
Alas, the bike I tested for two weeks was stock, so consider it a blank canvas.

Is Audi getting complacent and suffering from brain drain?

The argument is made in a Reuters article: Audi is falling behind other luxury brands, such as Mercedes-Benz and BMW, due to a lack of research-and-development spending and "brain drain," or the migration of top executives and R&D chiefs to other parts of the Volkswagen Group. Reuters notes that Audi's current R&D chief is the third in 16 months.
Audi, which contributed to 40 percent of VW Group's $11.6 billion in profit the first nine months of the year, is delivering cars at a record pace: 1.31 million were delivered from January to October 2013 versus BMW's 1.35 million. Yet Audi, Reuters reports, doesn't have a halo car akin to BMW's new electrified i3 and i8 or an answer to Mercedes' plug-in-hybrid S-Class, and the R&D spending at Audi is less than BMW and Mercedes by a fair margin. It's noted in the article, however, that Audi benefits from other R&D spending within VW Group.
Reuters mentions that BMW "trumpets its new 'i' series" and the new Mercedes CLA and GLA ranges are winning "rave reviews" as part of its argument that Audi's recent lack of technological innovation could hurt future sales. Those cars do pack tons of new technology, some of which are firsts for mainstream production cars. But last time we checked, the i3 could be causing BMW's stock to slide, the CLA isn't receiving the rave reviews that Reuters would have you believe and the GLA hasn't been reviewed yet.