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BMW X5 gets full battery of performance visuals

If you think BMW toned down its third-generation X5 CUV a little too much with its latest redesign, the new M Performance Parts line of optional parts may give you a chance to inject in a new sense of style.
The aesthetic parts include new carbon fiber pieces for the mirror caps, front splitter, rear diffuser and rear aero flaps. There's also a rear spoiler, high-gloss black kidney grilles, M Performance rocker panel decals and double-spoke 21-inch wheels with performance tires. The interior upgrades are similar with an available Alcantara steering wheel with carbon fiber trim, stainless steel pedals and carbon fiber gearshift trim.
Not all of the M Performance Parts are about style. The M Performance Power Kit sharpens throttle response and boosts power of the X5 xDrive35i to 320 horsepower and 332 pound-feet of torque, an improvement of 20 hp and 32 lb-ft, and an optional exhaust with chrome tips improves its sound. For buyers looking for improved stopping power, the M Performance Brake Kit adds six-piston calipers with 19-inch steel rotors.

The importance of Angel Eyes, Ventiports and four round taillights

Just the other day, we told you about how Lincoln isn't really a luxury brand, according to Ford's head design man, J Mays. His argument was that Lincoln lacked the unique DNA to differentiate it from the rest of the market, although the arrival of the MKZ is beginning to change that. Now, we have this video from Autoline Detroit, where Jim Hall, an analyst for 2953 Analytics who was quoted in yesterday's Lincoln story, explains the influence of certain styling cues and how they impact the brands.
Using BMW (Angel Eyes) and Buick (Ventiports) as examples for small, simple touches that serve to distinguish the brand's vehicles on the road, Hall then points out how changing trademark styling features, as Chevrolet has done on the new Corvette Stingray, can hurt the vehicle's public perception. Take a look at the full video below for an interesting dive into what these styling features mean to their individual brands.

Behind the scenes of BMW's 'Drift Mob,' Part 1

Generally speaking, marketing and journalism don't mix, but every now and then, what goes into the marketing of a car - the 2015 BMW M235i, in this case - is worth documenting. In that spirit, we took BMW up on its offer to bring us behind the scenes of its upcoming "drift mob" video, starring five red M235i coupes frolicking around a traffic circle in a major world city (BMW has asked us to be coy about which one so as not to blow its cover before the shoot).
The five drivers can all be considered legends of modern-day drifting and stunt driving: Rhys Millen, Samuel Hübinette, Dai Yoshihara, Rich Rutherford and Conrad Grunewald.
As the only US media outlet in attendance, Autoblog plans to follow up with a full story on the experience once BMW polishes and releases the video in a month or so. In the meantime, check out our photos of this epic practice session we captured on our first day hanging with the crew, and be sure to watch this space for more behind-the-scenes action.