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Aston Martin losses shrink, still amount to nearly $10k per car

Aston Martin's current lineup may be the best it's ever been, but that doesn't mean the automaker is making money off its Vantage, DB9, Vanquish and Rapide dream machines. In fact, the company lost $41 million in 2013, but that pretax figure is actually a third lower than in 2012. Revenue was up a promising 12.6 percent, according to Reuters. The Kuwaiti-owned British manufacturer blames its losses on the still troubled global economy, acknowledging that it's seen a small recovery in the ultra-high-end segment of the market. Global sales were up from 3,800 to 4,200 in 2013. To put it all in perspective, $41 million in losses on 4,200 units works out to around $9,700 lost per vehicle sold. That's no way to run a railroad. While the company's CFO, Hanno Kirner, told Reuters the company is hoping for a big bounceback by 2016, Aston's fortunes in the United States remain uncertain due to a new federal side-impact standards. The company has filed for exemption, although the jury is still out on the success of that petition.

Catch these four Aston Martins in Bond 25, 'No Time to Die'

Unless Aston Martin is holding a trick up its sleeve, an Aston Martin Rapide E will not be appearing in the new James Bond movie "No Time to Die," as we'd previously thought. The film will, however, feature the Valhalla, the DBS Superlegerra, the V8 Vantage and the DB5, as confirmed by a recent tweet.  As the anniversary of when the first Bond film "Dr. No" was originally released in 1962, Oct. 5 has been deemed Global James Bond Day. To celebrate the occasion, two things were unveiled: the first movie poster for "No Time To Die" and Aston Martin's movie lineup. Playing to the 25th anniversary, Aston will include classic models, current cars, and future rides. Part of this news is not really news. We knew both the V8 Vantage and the DB5 would be in attendance, but the inclusion of both the DBS Superleggera and the Valhalla is a nice surprise. There's no word whether the DBS will be one of the "On Her Majesty’s Secret Service" special-edition examples, but we doubt it. The pairing of the Superleggera and the Valhalla sparks excellent memories of the epic Aston Martin DB10 vs. Jaguar C-X75 chase scene from "Spectre." We can only hope we're so lucky to see these cars in yet another romp. Few numbers about the Valhalla's powertrain have leaked, other than it will be mid-engined with a twin-turbocharged V6 with F1 tech, but it's doubtlessly capable of battling the DBS, which has a 715-horsepower twin-turbocharged 5.2-liter V-12.  We'll find out how involved each vehicle is on April 8, 2020, the day "No Time To Die" releases. Past, present and future. To mark the 25th Bond film, #NoTimeToDie, four of our cars will be featured in the film. From the classic DB5 and V8 Vantage, to the new DBS Superleggera and Aston Martin Valhalla, there is something for every Bond fan.#JamesBondDay@007 pic.twitter.com/cmKvswriHo — Aston Martin (@astonmartin) October 5, 2019 Celebrate #JamesBondDay with the first poster for #NoTimeToDie #Bond25 pic.twitter.com/EoU4PXhxwX — James Bond (@007) October 5, 2019

Aston Martin and Tom Brady partner for new content series

Love him or hate him, it's difficult to argue with Tom Brady's popularity. While celebrity endorsements are as old as advertising, a tie-in between a storied British automaker and the most successful quarterback in NFL history doesn't happen everyday. Today, Aston Martin and Brady announced a new partnership on a content series, Category of One, that's set to debut later this year. Brady is apparently a longtime Aston Martin owner, though the only model mentioned is his current 2017 DB11. Brady will be working with the automaker on a custom-curated 2018 Aston Martin Vanquish S. The whole thing will be documented and released in portions, with the full car debuting sometime this summer. The Vanquish S, while still beautiful and plenty powerful, is the last remaining car on Aston Martin's old platform. There are few other detail on the collaboration. We also really hope Brady didn't scratch the hood of that DB11. We assume Gisele gave him a few tips for proper poses. Related Video: Celebrities Design/Style Aston Martin aston martin db11 aston martin vanquish s