2004 Volvo Xc70 Base Wagon 4-door 2.5l on 2040-cars

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Volvo vows to charge subscriptions only for major updates

Volvo Cars Chief Operating Officer Bjorn Annwall   BMW veered into a public-relations mess this year when it started charging car owners monthly subscription fees to warm their behinds. Volvo Car won’t be making similar moves. “If you are to charge for software updates, it must be a step change in consumer benefit,” VolvoÂ’s Chief Operating Officer Bjorn Annwall said in an interview this month. “We will not ask people who have bought a car for 1 million kronor ($96,500) to pay another 10 kronor to get extra heat in the seat.” While BMW will no doubt have other manufacturers follow in its footsteps — Mercedes-Benz recently started asking buyers of its EQ electric vehicles to fork over $1,200 a year to unlock quicker acceleration, for example — the auto world has started to second-guess just how much money there is to be made from the rise of software within their hardware-intensive business. In a 91-page deep dive into the topic last month, analysts at UBS pegged the total addressable market at $700 billion by 2030. ThatÂ’s no pittance, but pales in comparison to the $2 trillion opportunity they anticipated previously. Annwall sees Volvo generating little additional revenue from software until mid-decade. Only if major upgrades become available — a self-driving mode, for example — would Volvo charge extra. “You donÂ’t have to hold the steering wheel — now thatÂ’s a step change in user benefit.” Annwall was speaking at the opening of VolvoÂ’s new tech hub in Stockholm, where the manufacturer builds software for selling and marketing cars online. The company, which last month unveiled a battery-powered sport utility vehicle to succeed its gasoline-era flagship, intends to cease making combustion cars by the end of the decade. ItÂ’s going to be an uphill push: EVs made up just under a fifth of the companyÂ’s shipments last month. Bloomberg spoke with Annwall about VolvoÂ’s tech efforts, the software issues that have plagued some of its competitors and the ongoing supply-chain issues holding back the industry. Here are highlights from the conversation, which have been edited for length and clarity: Large automakers including Volkswagen have had problems with their car software. Have you experienced similar obstacles? I wonÂ’t hide the fact that we have had some problems with our software in the car as well. But weÂ’ve been good at correcting them fairly quickly.

Volvo EX90 will lack certain features on launch, to come later with OTA updates

Turns out there's an asterisk to the news of Volvo commencing production of the EX90 at its South Carolina plant this month. The automaker sent an e-mail to customers awaiting delivery that certain features won't be installed on some delivered units, and posted a notice on its customer help site listing the 10 features that could be missing. Four are safety and ADAS features, one of those related to the lidar system, one of Volvo's primary talking points concerning the EX90. The automaker says the "Lidar first safety scenario" will get an "update that increases the car's abilities, even in darkness — and emergency steering is primed if needed to avoid a collision." It sounds like this means there will be some lidar capability, just not the planned breadth.  Four more items deal with the battery and charging. The most unwelcome might be a battery drainage issue while parked, Volvo saying that for the first three days the EX90 is parked without charging it will lose around 3% of battery charge. This is because the core computing system needs to remain on to run the car's "highly advanced functions" — whatever that means — when the SUV isn't being used. After 72 hours, the EX90 "will go into a deep sleep mode to conserve battery power." Why can't the EX90 enter a deep sleep mode an hour after the car is parked? Because software is hard. Smart charging and Plug & Charge could also be lacking, those features making charging less costly or more convenient without extra steps needed from the driver. Bi-directional charging won't come at first, either, so EX90 buyers should hold on to those portable battery banks.  The two final software puzzle pieces are Apple CarPlay, out to lunch for now, and the one we consider most surprising item on the list, a light theme for the driver cluster and infotainment. On delivery, owners should expect a dark theme only on the digital displays. EX90 deliveries aren't slated to begin until later this year, though, so the OTA list could shrink (or grow) before then.

Volvo S60, XC60 caught testing with freshened faces

Neither the Volvo S60 nor the Volvo XC60 are that old, but the Swedish automaker is wasting no time ensuring that two of its most popular products don't get stagnant on the market, a fate that has befallen some of the other products it offers.
Even though these two models helped usher in a new styling direction for Volvo not too long ago, the modest facelifts on tap for both looks like they will bring both products closer to the styling of the handsome overseas V40 hatchback.
Aside from the pointier front end, the XC60 crossover is also getting a revised rear fascia that now includes integrated dual exhaust outlets. The shots of the S60 show us that the sedan's interior will be getting minor tweaks as well, including reshaped front seats and a new shift lever.