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Trade war tactics: How Volvo will land a cheap Chinese EV on U.S. shores

A made-in-China electric vehicle will hit U.S. dealers this summer offering power and efficiency similar to the Tesla Model Y, the world's best-selling EV, but for about $8,000 less. The EX30 from Volvo Cars, the Swedish luxury brand owned by China's Geely, foreshadows the fierce competitive threat U.S. automakers could face from Chinese EV manufacturers that have surged far ahead of global rivals, especially on affordability. The $35,000 window sticker of Volvo's compact SUV hits a sweet spot in the U.S. market, where most buyers cannot afford most EVs. The competitive price reflects an unusual combination of Geely's China-specific cost advantages and Volvo's ability to skirt U.S. tariffs on Chinese cars because it also has U.S. manufacturing operations, according to interviews with four sources familiar with Volvo and Geely strategy and several U.S. trade policy experts. Chinese EV makers can undercut global competitors largely because of the nation's domination of battery minerals mining and refining, as well as its long-standing commitment to EV development, including heavy government subsidies. In addition, Geely has slashed manufacturing costs by merging supply chains and sharing platforms and parts with Volvo and other Geely brands, according to two senior Geely managers, who spoke on condition of anonymity because they are not authorized to speak publicly. Despite its aggressive price, Volvo is targeting hefty profit margins on the EX30 of between 15% and 20% globally, said a third Geely source. China's EV dominance will be on display this week at the nation's premier auto show in Beijing. In the China market, the world's largest, dozens of domestic EV brands are fighting it out in a price war while foreign automakers have steadily lost market share. The intense competition has driven China's biggest EV makers, led by BYD, to accelerate exporting of EVs that can capture higher prices and profits in less competitive overseas markets. The EX30 will be among only a handful of China-made cars sold in the United States, none of them from Chinese brands. Vehicles from China currently face a 27.5% tariff and increasingly strident calls for higher trade barriers from U.S. automakers and their political allies. But Volvo is eligible for tariff refunds under a law that awards them to firms with U.S. manufacturing operations — such as VolvoÂ’s South Carolina plant — that also export similar products, according to U.S.

Volvo confirms return of the wagon with V60 headed to US

Turns out that promised new production Volvo model for the United States is indeed the V60 wagon, as we had previously predicted. And it's not terribly surprising, as Volvo has a long and storied history of wagon sales in the US, from the old, loveable 240 to the more recent high-performance V70R. And yet the automaker hasn't had a proper non-XC, non-crossover-style wagon in the US since it pulled the V70 away at the end of the 2010 model year.
"The new Volvo V60 is for people who want the handling of a dynamic sports sedan but need the versatility of a wagon," says Volvo, highlighting the reason many of us on the Autoblog team harbor such fondness for wagons in general.
Volvo is currently showing off the R-Design package for its entire model line, including the V60, at the New York Auto Show. We don't know for sure if the V60 will launch with the R-Design package or if it will come at a later date, and we also see no mention of a Polestar edition, though we're hopeful.

Volvo sets high carbon price to assess sustainability of new projects

GLASGOW — Swedish automaker Volvo said on Wednesday it had set a price on carbon emissions from its operations of 1,000 Swedish crowns ($116.30) a tonne, part of attempts to ensure all future projects are sustainable. Announcing the move at global climate talks in Scotland as it joined an imitative to phase out fossil fuel cars and vans, the company said it had deliberately set a relatively high price to "future proof" itself. Negotiators at the COP26 talks are trying to finish rules to create an international carbon market. Put simply, it would allow some countries to pay others to cut emissions — with the aim of pushing much-needed cash into green projects around the world. Volvo said it was the first automaker to set such a price across its whole operations, as part of its aim to be a climate neutral company by 2040. The price is double the current cost of carbon in the European Union's carbon trading scheme. Going forward, every new car project would go through a "sustainability sense-check", with a carbon price assigned throughout the life of the vehicle, to ensure it would be profitable even under a much higher government-set price. “A global and fair price on CO2 is critical for the world to meet its climate ambitions, and we all need to do more,” Bjorn Annwall, chief financial officer, said in a statement. “We strongly believe progressive companies should take the lead by setting an internal carbon price. By evaluating future cars on their CO2-adjusted profitability, we expect to accelerate actions that will help us identify and reduce carbon emissions already today.” Also on Wednesday, Volvo signed up to the Glasgow Declaration on Zero Emission Cars and Vans, along with peers including Ford and General Motors, aiming to end production of internal combustion engines by 2040. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.