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Why this could be the perfect time for Apple to make a car play

While the automotive and technology worlds have been pouring billions into autonomous vehicles (AVs) and preparing to bring them to market soon as shared robo-taxis, Apple has mostly sat on the sidelines. Of course, Apple is the last company to ever make its intentions known, and the super-secret tech cult giant hasn't been totally out of the AV game based on the clues that have slipped out of its Cupertino, Calif., citadel over the past few years. Related: Apple self-driving cars are real — one was just in an accident News first broke in 2015 that it had assembled an automotive development team, in part by poaching high-profile talent from car companies, to work on a top-secret self-driving vehicle project code-named Titan. (Thank you very much, Nissan.) Apple also subsequently broke cover by making inquiries into using a Northern California AV testing facility and receiving a permit to test AVs on public roads in California. But then as the AV race started to heat up in the last few years, Apple reportedly began scaling back its car activities by downsizing team Titan. More recently, Apple's car project has shown signs of life with the hiring a high-level engineer away from Waymo and luring one Tesla's top engineers and a former employee back to Apple. It also inked a deal with Volkswagen to provide a technology platform and software to convert the automaker's new T6 Transporter vans into autonomous shuttles for employees at tech company's new campus. That is a far cry from giving rides to Wal-Mart shoppers, like Waymo is doing as part of its AV testing in Phoenix. But this could be the perfect time for Apple to enter the AV market now that ride-sharing is reaching critical mass and automakers and others are planning to deploy fleets of robo-taxis. Apple could easily establish a niche as a high-end ride-sharing service – and charge a premium – given its cult-like brand loyalty and design savvy. The growth of car subscription models could also play in Apple's favor since is already has many people hooked on paying for phones in monthly installments – and eager to upgrade when a new and better model becomes available. To achieve this, some believe Apple will fulfill co-founder and CEO Steve Job's dream of building a car. And as the world's first and only $1 trillion company it's sitting on a mountain of cash that certainly gives it the means. But other tech darlings like Tesla and Google have discovered how difficult it can be to build cars at scale.

Junkyard Gem: 2006 Volvo V50 T5 AWD

During my explorations of junkyard history, I've written about discarded Volvo station wagons going back to the middle 1960s. The final Goteborg wagons with brick shapes and rear-wheel-drive were sold in the United States as 1998 models, but the new century brought us plenty of curvy front- and all-wheel-drive longroof Volvos, many of which have been built with manual transmissions. Here's one of those cars: a 2006 V50 T5 AWD with six-on-the-floor manual gearbox, found in a Denver-area car graveyard. The V50 was the wagon version of the S40 sedan. Sales in the United States began with the 2005 model, and it was discontinued after 2011. The base 2006 V50 had a naturally-aspirated 2.4-liter straight-five engine, but this car is a T5 and has the turbocharged 2.5 version with 218 horses and 236 pound-feet. A six-speed manual was the base transmission, but of course most American V50 buyers opted for the five-speed automatic. That wasn't the case with this car, which must have been fun to drive in the snow. The final year for a three-pedal Volvo in the United States was 2013. There's some body damage, but the interior is in good shape. We can assume that some expensive mechanical problem sent this car here. Like so many Denver-area cars, this one has Colorado brewery stickers. It also has some pit bull stickers. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. It takes you to the city of Confidence.

Volvo PV444 turns 70

Volvo has made all manner of vehicles over the course of its long history, including coupes, convertibles, hatchbacks, sedans, wagons and SUVs. But the vehicle that started it all was the PV444.
Or rather, we should say, the PV444 is what re-started it all. Because while it wasn't Volvo's first model, it was the first one it produced after the war. Monday, September 1, will mark 70 years since the PV444 first debuted at the Royal Tennis Hall in Stockholm pictured above, where the company received 148,437 visitors.
That presentation there took place shortly before the end of World War II when the vehicle wasn't even finished yet. A team of 40 engineers and designers were still fine-tuning the final version, but were eager to show the public what it would start building after the last bullet was fired and peace would return to Europe.