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Who wants to pay a million dollars for a VW Beetle?

The Volkswagen Beetle was always envisioned as a cheap mode of transportation, but now one is being offered for over $1 million by a dealer in the company's home base of Wolfsburg, Germany. So just what makes this Beetle so special? It's not the first one made, and it's not the last one made – but it comes close: This particular example is an Ultima Edicion – one of the final Bugs made in Mexico before production ended even there in 2003. It's decked out in beige with a black fabric interior and none – repeat, none – of the bells and whistles. With less than 75 miles on the odometer, it offers one wealthy buyer the rare opportunity to get an original Beetle (not some modernized incarnation thereof) in factory-fresh condition, which no one has been able to do for over a dozen years now. Does that make it worth the million-euro ($1.1M) asking price? Not if you ask us, no. But then we wouldn't count ourselves among the most dedicated Beetle fanatics out there.

VW pondering low-cost sub-brand for China?

More detail is being sketched into the Volkswagen Group's plan to launch a low-cost brand for emerging markets. Late last year a German report quoted a VW rep saying that the brand has been interested in building a no-frills car, the kind that would challenge Dacia and Datsun, for a while. With both Proton and Suzuki effectively out of the partnership picture, a report in Reuters suggests VW could go straight to China, developing a car with its joint venture partners and building and selling it there.
Officially, company CEO Martin Winterkorn said the issue of a model for emerging markets would be decided this year but VW isn't any closer to confirming any kind of plan for a car in its portfolio underneath the Up!, remarking to Reuters about the China possibility, "That's an issue we're currently looking at."

Volkswagen taps Porsche chief for board

Matthias Mueller was promoted to the top position at Porsche in 2010 after a successful stint of developing model lines during his 36 years with the company, mainly at Audi. Having shown the same prowess while overseeing Porsche for the past five years, German outlet Frankfurter Allgemeine Zeitung reports that Mueller will be promoted to the management board of the Volkswagen Group, according to a leaked copy of an agenda for the meeting. It's said that a new spot is being created for him, one that will put him in charge of "overseeing cooperation" among Audi, Bentley, Bugatti, Lamborghini, and Porsche. While other group executives are known to hold positions on the board and with brands, or across brands, it isn't clear yet whether Mueller will keep his spot at the CEO of Porsche after the promotion. One thing that is certain is the 61-year-old Mueller doesn't see himself in line for Volkswagen Group CEO Martin Winterkorn's job in 2016, having told FAZ this month, "It's no solution to put a 63-year-old at the head of Volkswagen." News Source: Reuters, Automotive News - sub. req.Image Credit: Geoff Robins/AFP/Getty Images Hirings/Firings/Layoffs Porsche Volkswagen Performance volkswagen group matthias mueller promotion