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VW makes $23K on every Porsche sold, more than Bentley or Lamborghini
Fri, 14 Mar 2014It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.
Volkswagen Group launches Truck and Bus GmbH
Tue, May 5 2015Volkswagen is not only one of the largest automakers in the world – it's also one of the biggest producers of commercial vehicles. Not just vans like the Caddy and Crafter, but proper trucks and buses. And now it's reorganizing them all under the newly incorporated Truck & Bus GmbH. The new division brings VW's two truck manufacturers MAN and Scania under one roof. MAN is, after all, wholly owned by Volkswagen, and in turn holds over 75 percent of the shares in Scania (as well as MAN Latin America). Along with Volkswagen Commercial Vehicles, they make the Volkswagen Group one of the largest truck manufacturers in the world, behind Daimler and Volvo (the truck manufacturer is separate from the automaker). Although VW Commercial Vehicles will apparently not form part of Truck & Bus GmbH (since it makes smaller vans more than trucks and buses), it will also report to Andreas Renschler, the Volkswagen board member in charge of the company's work vehicle operations. Renschler previously served in a similar role at Daimler. In a bit of a reversal – or a sign of things to come – Volkswagen CEO Martin Winterkorn (who just survived a failed overthrow attempt by ousted chairman Ferdinand Piech) will sit as chair of the supervisory board of Truck & Bus GmbH. Wolfsburg, 05 May 2015 Volkswagen creates integrated commercial vehicles group • Truck & Bus GmbH to become holding for commercial vehicle brands • Prof. Martin Winterkorn: "MAN and Scania will together become global champion" • Board Member for Commercial Vehicles Andreas Renschler: "MAN and Scania brands retain their independence" • Works Council Chairman Bernd Osterloh: "The holding strengthens employees' participation rights" Volkswagen is creating the integrated commercial vehicles group and thus putting in place a structured framework for business with mid-sized and heavy trucks and buses. Truck & Bus GmbH is to become the new Volkswagen Group holding for the MAN und Scania commercial vehicle brands. This was decided yesterday (Monday) by the Supervisory Board of Volkswagen AG. To this end, the shares in Scania AB held by Volkswagen AG will be transferred to Truck & Bus GmbH. The wholly-owned Volkswagen subsidiary already holds 75.28 percent of the voting rights in MAN SE. Truck & Bus GmbH will establish processes specific to the commercial vehicles business, thus leveraging the full synergy potential between the brands.
VW recalling all its diesels in Australia
Mon, Oct 12 2015VW's Australian division has announced it will recall all of its diesel vehicles that are believed to be programmed to cheat government emissions-testing process, Reuters says. VW Australia will recall almost 100,000 cars as a result. About two-thirds of the vehicles to be recalled in Australia will be Volkswagen-branded light-duty vehicles, while about 17,000 will be commercial vehicles. About 5,000 vehicles will be Skodas. New VW CEO Matthias Muller (former chief Martin Winterkorn stepped down towards the beginning of the diesel scandal) said last week that VW recalls in Europe would start in January, with all cars slated to be "fixed" by the end of next year. As for US VWs, any massive recall of the nearly half-million affected diesels here will be difficult to make work. VW is still figuring out how to deal with the 2016 model-year diesels, which are new a few months away from seeing the light of day because of the brouhaha. The company has been forced to resubmit those diesels to the US Environmental Protection Agency (EPA) for more testing. Back in Germany, local investigators have searched Volkswagen's headquarters in Wolfsburg for more information on the so-called "defeat device" software built into VW's diesel engines. Volkswagen has set aside $7.3 billion to deal with the fallout from the scandal after estimating that as many as 11 million of its diesel-powered worldwide vehicles use software that essentially games emissions tests system. Without this cheater software, VW's diesels perform worse when they follow emissions regulations. Related Videos: News Source: ReutersImage Credit: Paul J. Richards / Getty Government/Legal Green Volkswagen Emissions Diesel Vehicles vw diesel scandal
