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Volkswagen Group looks to add ridesharing brand to portfolio

Volkswagen is rapidly trying to put the ongoing diesel scandal behind it at the Paris Motor Show with the unveiling of the automaker's electric I.D. Concept. In addition to unveiling the EV, the automaker also announced that it established a yet-to-be-named subsidiary for ridesharing purposes. The new brand will be VW Group's 13th, and will add mobility services to in the form of a carpooling service, similar to that of Uber and Lyft. This will include teaming up with Gett – a cab-hailing startup that operates in roughly 70 cities worldwide, which includes New York City, that was previously known as GetTaxi. Earlier this year, VW invested $300 million in the company. In addition to ridesharing, VW Group claims it is also hard at work on its own shuttle service as the brand aims to become a leader in urban mobility services by 2025. The name of the 13th brand and more information on the subsidiary will be released in November. VW Group also announced plans to give Gett drivers in Moscow, Russia "preferential terms" on a Volkswagen Polo, Volkswagen Jetta, Skoda Octavia, or Skoda Rapid. VW Group's 13th brand sounds similar to Mercedes-Benz's Vision Van Concept, which the automaker would allow consumers to lease and purchase the vehicle, as well as rent its services on a short-term basis. While the Vision Van Concept is a commercial vehicle that has delivery drones on the roof to aid deliveries, VW Group's shuttle service sounds more like autonomous buses to ferry people around. Now that diesels are dead, Volkswagen has quickly embraced the future, where autonomous and electric vehicles coexist. Related Video: Related Gallery Volkswagen I.D. Concept: Paris 2016 View 16 Photos News Source: Volkswagen Green Paris Motor Show Volkswagen Skoda Autonomous Vehicles Electric vw diesel scandal ridesharing 2016 paris motor show gett

Honda wins Commercial of the Decade, but not for the ad you think [w/VIDEO]

Honda's Commercial of the Decade: "Grrr" - Click above to watch video
The mad men at Adweek recently voted for the Commercial of the Decade (Super Bowl commercials not included) and Honda took top honors over memorable ads from the last ten years by companies like Nike, Budweiser and Sony. That's not a big surprise considering Honda often puts a huge amount of effort into its on-air spots. However, the Japanese automaker didn't win for the commercial you might have expected: "Cog." Though Honda's famous commercial that breaks down a European Accord Tourer into a Rube Goldberg-esque machine was also a finalist, it was beaten by another Honda commercial called "Grrr" that's narrated by Garrison Keillor of all people. You've probably never seen it, but you can after the jump.
Volkswagen also made the list of finalists, but the particular ad chosen out of all the comical VW ads we've seen was unexpected as well. Most surprising carmaker with a commercial in the finals: Saturn. Who knew...

This classic VW bus packs Porsche power

Appearances can be deceiving. The rolling embodiments of that principal we call "sleeper cars": ordinary-looking vehicles that pack a much bigger punch than you'd get by just looking at them. Take this classic VW bus, for example. Sure, it may have some racing graphics and upgraded rolling stock to tell you this isn't just any old van, but looking at it, you'd still have no idea what lies beneath the surface. That's where you'll find oily bits sourced from Porsches. And not from a 914, either. (That was as much a Volkswagen as it was a Porsche anyway.) No, this vintage 1962 VW T1 "Bulli" van packs the air-cooled, forced-induction flat-six from a 993 Turbo, driving 530 horsepower and 558 pound-feet of torque through the six-speed manual transmission from a 996 GT3 to 18-inch BBS alloys. It's the obsessive six-year project of Swiss customizer Fred Bernhard, who also used carbon fiber to cut the curb weight down to 3,300 pounds. The resulting light sleeper can top out at 143 miles per hour, in a vehicle with the aerodynamic profile of, well, a bus. It's called the T1 Race Taxi and is being showcased by Volkswagen Commercial Vehicles at the GTI-Treffen at Worthersee this year. Short of maybe the Renault Espace F1 concept, we can hardly imagine any other van we'd rather drive around the Nordschleife. Or just to pick up the kids from school.