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VW's Winterkorn tells 20,000 staffers of big cost-cutting plans

During a gathering of 20,000 Volkswagen Group employees at company headquarters in Wolfsburg, Germany on Wednesday, CEO Martin Winterkorn dropped a bombshell. The boss stated that the automaker isn't operating efficiently enough and admitted the company needs to radically start cutting back to raise its profit margins. To right the ship, Winterkorn has proposed killing off less profitable models and spending less on research and development.
According to Reuters, Winterkorn wants to raise the VW brand's profit margin from about 2.9 percent in 2013 to a target of 6 percent. To make that possible, his plan amounts to increasing cost cutting until Volkswagen reaches about 5 billion euros ($6.7 billion) per year to get things back in order. "Over the short-term, we urgently need more efficiency and higher profit," the CEO said during his speech, according to Reuters.
However, Winterkorn can't make these decisions unilaterally. Volkswagen's works council also has a seat on the supervisory board to represent laborers, and it isn't likely to take the proposed cuts sitting down.

Volkswagen profit jumps as it warns of a cooling auto market

FRANKFURT, Germany — Volkswagen says its profits jumped 44% in the third quarter thanks to a more profitable mix of vehicles in its lineup but warned that global car markets are slowing more than expected and lowered its forecast for annual sales. After-tax profit rose to $4.42 billion (3.98 billion euros) as revenues rose 11% to $68.27 billion (61.42 billion euros). The sales margin of 7.8% exceeded the goal of 6.5-7.5% as vehicles bringing higher profits took a larger share of sales. The Wolfsburg-based automaker pointed to the headwinds facing the industry by saying that it expects "vehicle markets will contract faster than previously anticipated in many regions of the world." It said sales would be "on a level" with last year's record of 10.8 million vehicles. Previously it had expected a slight increase. The company said its profits would be in the lower end of its forecast range. Global automakers are facing a slowdown in sales amid disputes over trade and from pressure in the European Union and China to develop and sell low-emission vehicles that require heavy investment in new technology. Ford and Renault have issued profit warnings in recent days, while Daimler, maker of Mercedes-Benz luxury cars, lost money in the second quarter and is expected to outline a cost-cutting strategy for investors on Nov. 14. Volkswagen is leading the push into electric vehicles in Europe by launching its ID.3 battery-powered compact car at prices it says will make zero local emission vehicles a mass phenomenon. The company was able to increase earnings in the quarter despite an 18% rise in spending on research and development.

Will Audi's e-tron SUV's range match the Tesla Model X?

Tesla may soon get some competition from across the Pond when it comes to battery-electric SUV supremacy. Volkswagen's Audi division is preparing an SUV sized between its Q5 and Q7. And the company is suggesting that the model's single-charge range may challenge that of the Model X. Audi's battery-electric SUV, which was first shown off in a concept version at the Frankfort Auto Show in 2015, may start sales as soon as next year. More importantly, the model could have a single-charge range of more than 300 miles, UK's Autocar says, citing an interview with Audi executive Dietmar Voggenreiter. Granted, that estimate is likely for Europe's more generous NEDC cycle, which would put the range at closer to 250 miles by US Environmental Protection Agency (EPA) standards. Still, 250 miles would beat the 200-mile range of the base-model Tesla Model X and would be in spitting distance of the 100D model's 295 miles. What that means for US customers - price, on-sale date, and range - is unclear. Audi spokesperson Amelia Fine-Morrison, in an e-mail to Autoblog, said it was "too soon to confirm the details," and that the automaker would disclose more information closer to the official launch date. Still, Audi has said it looks to have as much of 25 percent of its global offerings be electrified by 2025, so this will likely be a big step towards that goal. Then there's the question of how big the domestic market will be (not to mention how much the Audi SUV EV will cost). During the three months ended Dec. 31, 2016, Tesla delivered a quarterly-record 9,500 Model X vehicles, so there will obviously be high-end demand for an electric SUV from an established brand like Audi. Related Video: