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Ten of the greatest Super Bowl car commercials of all time

With an average of over 100 million viewers each year, the Super Bowl always has advertisers bringing out the big guns. And for those among us who don't know the difference between a safety and a touchback, those commercials can be one of the most compelling aspects of the annual ritual. Car companies, in particular, have a long history of making the most of the huge Super Bowl audience by debuting some of the most memorable advertisements that have ever aired on television. So, in preparation for the new batch we'll be seeing this coming Sunday, here's a collection of our favorites from the past. 10. Audi – The Godfather When Audi created this homage to the quintessential gangster movie to promote its newest sports car, the company managed to make a commercial that was simultaneously funny, a little bit disturbing, and most importantly memorable. 9. Maserati – Strike This one might start out slow, but it delivers not only with the wicked sound of the third-generation Ghibli's engine, but with an interesting message about hubris in the auto industry as well. 8. Nissan 300ZX Twin-Turbo – Dream Directed by none other than Ridley Scott (Blade Runner, Alien), this dystopian spot has centers around a narrator who explains that in his dream the bad guys are unable to catch him despite their best efforts by way of street bikes, race cars, and supersonic jets. While the twin-turbocharged 300ZX car was certainly a performance powerhouse to be reckoned with in its day, the concept and execution of this one does come off a little bit campy now – but in a good way. Then again, it is a dream, after all. 7. General Motors – Robot This one is unique in that it's genuinely depressing on a profound level. Who would've thought that the simulated suicide of a lovable, anthropomorphic car-building robot who has fallen on hard times could be such a downer? 6. Nissan – With Dad Although the debut season of its new LMP1 racer didn't exactly turn out how the team hoped it would, there's no denying that Nissan's depiction of a strained father-and-son relationship that eventually leads to redemption (and the introduction of the 2016 Maxima) tugs at the heartstrings. 5. Volkswagen – Big Day A surprisingly poignant advert, this one might be low on dialogue but it certainly gets its message across. And just as the dramatic soundtrack begins to lull the viewer into a sense of security, our expectations are upended. 4.

Volkswagen Motorsport cranks out Golf touring car

Just when you thought Volkswagen had done all the hot Golfs we could handle, its motorsports division has come out with an even hotter one. This racing version is built to compete in the Touringcar Racer International Series (TCR) across Europe and Asia, and certainly looks the part. Based on the production Golf hatchback we all know, the TCR competition version promises to be to circuit-based touring car racing what the Polo R WRC is to the rally stage. And that little pocket rocket has been positively dominating the World Rally Championship. Developed in conjunction with Seat's racing department and Liqui Moly Team Engstler, the Golf touring car packs the 2.0-liter turbo four from the Golf R. Only instead of 292 horsepower and 280 pound-feet of torque in the production version, it's been tuned to channel 330 hp and 302 lb-ft to the front wheels (instead of all four) through a six-speed dual-clutch transmission. It rides on 18-inch alloys fitted to a track widened by nearly a foot and a half, along with a competition-spec aero kit to keep it glued to the tarmac and a stripped-out cockpit. Though the 2015 TCR series is already under way, a pair of these racing Golfs will be entered in the upcoming round at the Red Bull Ring in Austria, before the series heads off to Singapore (in support of the F1 grand prix there) and Thailand ahead of the final round in Macau. If everything goes well, customer teams will be able to pick these up and enter them in next year's championship. Volkswagen develops new Golf for the racetrack - Concept car for customer racing, in line with new TCR regulations - Production-based touring car with 330 hp, front-wheel drive and six-speed DSG gearbox - First competitive test this weekend in Spielberg (A) Wolfsburg (09 July 2015). A new Golf for the racetrack: Volkswagen Motorsport is developing its first racing car based on the seventh generation Golf. The production-based, 330-hp concept car is assembled in accordance with TCR regulations and is intended to help Volkswagen evaluate a potential customer racing programme from the 2016 season onwards. In order to accelerate the development of the car, the new Golf will be tested under competitive conditions between now and the end of the season: as cooperation partner, the Liqui Moly Team Engstler will run two cars at the eighth round of the Touringcar Racer International Series (TCR) at the Red Bull Ring in Spielberg (A).

Volkswagen C Coupe GTE bows in Shanghai

Following the debut of the slick, semi-aggressive Sport Coupe GTE concept in Geneva, Volkswagen is bringing something a bit more grandiose to the Shanghai Motor Show. It's called the C Coupe GTE, and it points the way forward for Volkswagen's large sedans – in China, at least. The C Coupe GTE is low and long, and rides on the same Volkswagen MLB platform that underpins vehicles like the Audi A6. Volkswagen's head of design, Klaus Bischoff, says "the C Coupe GTE very clearly shows the new 'face' of top Volkswagen sedans for the first time," so get used to this design. We think it's pretty attractive, and a car like this could easily work as an upper-tier CC replacement. But don't get your hopes up too much – VW USA says this concept was "designed chiefly for the Chinese market." That's evident inside, where the C Coupe boasts a four-passenger seating configuration with luxurious accommodations for folks in back. In fact, backseat riders can share data with the driver via the car's infotainment system. "Information about the manager's appointments can be transferred via a smartphone to the infotainment system," says Volkswagen. "Parallel to this, the appointment list also serves to plan the navigation route for the day. However, the chauffeur only has specifically filtered information for the infotainment system to facilitate punctual arrival at the destination." Like other GTE-badged models, the C Coupe uses a plug-in hybrid powertrain. That means it's got a four-cylinder turbocharged gasoline engine, an electric motor, and a 14.1-kWh lithium-ion battery, all mated to an eight-speed automatic transmission. Total system output is 242 horsepower and 369 pound-feet of torque, and Volkswagen says the C Coupe can travel up to 31 miles in electric mode (at speeds up to 81 miles per hour). Hitting 62 mph takes 8.6 seconds, but when driven economically, Volkswagen says the sedan can achieve up to 102 miles per gallon (on the Euro cycle) and cruising range is a whopping 684 miles. See the C Coupe GTE for yourself in the slideshow above, and scroll down for a huge helping of information in VW's press blast. VOLKSWAGEN DEBUTS C COUPE GTE IN SHANGHAI New plug-in hybrid concept car points the way to the future of large Volkswagen sedans Wolfsburg/Shanghai, April 2015 - Volkswagen is expanding its model range at high speed and the latest show of this intent is on display at Auto Shanghai-the C Coupe GTE.