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VW delays new Phaeton flagship sedan

The Bugatti Veyron was a crusade begun by former Volkswagen Group CEO Ferdinand Piech. Even though the old patriarch is no longer with the company and the astonishing coupe is rumored to have never made a cash profit, everyone understands why the car remained in the family and why a successor is on the way. The same can't be said for the VW Phaeton, another one of Piech's pursuits. Thirteen years after the budget brand introduced the now 89,650-euro ($101,000) luxury sedan that competes with other in-house products, no one knows why it lives. Since VW made roughly 4,000 of them last year, the news that it's being delayed won't affect many people. The next-generation Phaeton developed on the MLB platform is apparently ready to go right now, but Bloomberg reports that the bosses have demanded lower production and material costs before it gets a final green light. At the moment the Phaeton is put together by hand by white-gloved technicians, which might sound like a great place to start counting pennies, but again, those technicians only built 4,000 sedans last year. That's fewer than the Eos, which is being retired for slow sales, and VW sold 3,411 Eos models in the US alone last year. Recent hire Herbert Diess is the VW exec in charge of the cost-cutting push. The Phaeton is a grain of sand - but a very important one - on the beach he's meant to conquer: Diess plans to raise VW brand profit to more than six percent by 2018 at the same time there's a group-wide push to save $5.5 billion. That number would more than double the brand's current 2.7-percent profit for 2015 so far, that current number being about half the profit over at struggling French maker PSA Peugeot-Citroen. The new Phaeton's on-sale date had been reported as 2017 or 2018 earlier this year. It isn't clear how long the sedan will be pushed back because of the production changes.

A VW will help you keep control of your terrible children, apparently

Not all kids are angels, and in fact some of them can be destructive little monsters at the worst of times. Parents know it, too. Volkswagen is playing on adults' fear of being publicly embarrassed by their progeny in an extremely clever ad, touting the long-distance driving range of the Passat TDI. Titled Mom, the spot is certainly one of the more creative sales pitches ever devised for a vehicle's fuel economy. The ad allows three little boys to go absolutely wild in a convenience store as a horrified cashier watches. Although, the commercial certainly raises the question: what mom would actually let her kids run around unattended while pumping gas?

Volkswagen showcasing latest emergency vehicles at RETTmobil

RETTmobil may not be the top show on our calendars, but it's the top destination for police and emergency vehicles in Europe. The show opens this week in Fulda, Germany, and Volkswagen has revealed some of the vehicles it'll be presenting to first responders there this year. Leading the charge will be the new Golf Alltrack that has been set up specially as a command car, with special lighting, graphics and equipment like an accident data recorder and unique control panel. It'll be joined as well by specially equipped versions of the Passat, Tiguan and Touareg. Volkswagen Commercial Vehicles will also be on hand to showcase an Amarok pickup set up as a beach patrol car (you know, just in case Hasselhoff happens to be in town for the show), as well as a Transporter T6 van set up as an armored personnel carrier and a Crafter ambulance. Volkswagen prasentiert sich auf der RETTmobil 2015 - Golf Alltrack erstmals als Kommandowagen vorgestellt - Transporter T6 feiert Premiere als Mannschaftstransportwagen Hannover / Fulda, 4. Mai 2015 – Mit einer vielfaltigen Produktpalette prasentiert sich Volkswagen ab dem 6. Mai auf der RETTmobil 2015. Messehighlights sind der neue Volkswagen Transporter, der seine Premiere als Mannschaftstransportwagen feiert und der neue Golf Alltrack, der dort erstmals als Kommandowagen zu sehen ist. Bis zum 8. Mai konnen sich Besucher auf der internationalen Leitmesse fur Rettung und Mobilitat in Fulda uber Sonderfahrzeuge fur Rettungseinsatz und Krankentransport informieren. Am Volkswagen Messestand (Halle 3, Stand 303) prasentieren ein speziell ausgestatteter Golf Alltrack und ein Passat Variant 4Motion, das vielfaltige Leistungsspektrum der Marke Volkswagen Pkw fur den Rettungseinsatz. Beide Modelle sind als Kommandowagen aufgebaut und verfugen uber eine umfangreiche Sonderausstattung fur den Einsatz-betrieb wie etwa Digitalfunkvorbereitung, ein Sondertastenbedienfeld und eine Sondersignalanlage mit Blaulichtleuchte. Die Fahrzeuge sind ausserdem mit dem Unfalldatenspeicher UDS ausgestattet, der den Ablauf eines Ereignisses gerichtsverwertbar dokumentiert. Ein besonderes Messehighlight ist der neue Transporter T6 als Mannschaftstransportwagen. Das beliebte Einsatzfahrzeug von Feuerwehr und Rettung wird farblich passend in Rot-Weiss vorgestellt und bietet mit bis zu funf Einzelsitzen viel Platz fur das Einsatzpersonal und die notwendige Ausrustung.