2014 Volkswagen Passat S on 2040-cars

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YouTube's Super Bowl commercial buzz list dominated by automakers [w/videos]

After Sunday's big game, YouTube will be the place to watch every commercial that you missed when you left your seat for an emergency guac refill or, as we say in Cleveland, took the Browns to the Super Bowl. That makes YouTube the nation's water cooler on Monday, and it's got some preliminary stats to share in the lead up to kickoff.
As you know, Super Bowl advertisers, particularly automakers, like to endlessly tease their big budget commercials in the weeks before the game, many times revealing them outright days in advance. Because of this, YouTube can tell us which commercials have been viewed the most so far, and their top five list is all automakers.
Kaley Cuoco appears to have been a good investment for Toyota, as her ad for the RAV4 has garnered the most YouTube views - six million and counting - among Super Bowl commercials so far. Second place goes to Mercedes-Benz, though not its actual Super Bowl commercial, but rather the teaser for it. You know, the one with Kate Upton and the car washing, which is up to 5.6 million views. Third place is Audi's Prom commercial (3.3M views), fourth goes to Volkswagen's slightly controversial Get In, Get Happy ad (3.3M views), and the fifth and final spot is bookended by the teaser video for Kaley Cuoco's commercial (3.2M views). You can watch all five in order below.

The VW diesel scandal is now a Halloween costume

Can't figure out what costume to wear at your upcoming Halloween party? Love cars? Have a bunch of auto enthusiast friends who appreciate a super timely joke? Well, fear not. You're set for this season. HalloweenCostumes.com presents the VW Diesel Scandal costume, complete with toxic gas mask, fuel canister, and a cute little car blowing a plume of smoke. It's a full do-it-yourself job, and the site shows all of the necessary parts you'll need to make your very own scandalous outfit. And no, we aren't sure why the male model isn't wearing a shirt. "I'm a car guy and a Passat driver before it broke down, so I never wanted to make light of the VW scandal. I actually really like the brand," HalloweenCostumes.com's Marlon Heimerl tells Autoblog. "But I'm also an environmentalist and marketing manager for a Halloween company. So fair is fair, just doing our job." "The biggest news stories and scandals in particular always find their way to the top of the list for the topical costumes of the year," HC's vice president of marketing, Troy Eaves, writes to Autoblog. "Sure, car scandals happen all the time, but on a much smaller scale both in terms of the total number of cars effected, and the actual parts in question are usually replaceable through a recall. This one was much larger scale, affected millions of consumers, and the damage can't really be undone. This rings 'big costume' for the Halloween industry." Credit where credit is due, this is pretty funny. Now, bring on the Sexy VW Diesel Scandal treatment.

Volkswagen loses thousands of vehicles in Chinese explosion

Yesterday, a blazing, explosive fireball erupted from a port in the city of Tianjin, in China, lighting up the night sky and shattering windows with the force of 21 tons of TNT. Hundreds were injured and the death toll continues to rise, with the most recent reports claiming 50 were killed. While the human cost of this tragedy simply can't be overstated, it hasn't taken long for corporations to look into what the enormous explosion cost them. And for Volkswagen, the answer is quite a lot. According to our friends at Jalopnik, a Chinese source claims the German giant, which remains one of the PRC's most popular brands, lost thousands of vehicles. The automotive casualty sheet lists 1,065 Touaregs, 391 Beetles, 257 Tiguans, 114 Golfs, 84 Up! minicars, 39 SportVans, and 28 Magotans (a locally built version of the Passat). While those are the only vehicles listed, the Chinese source said over 2,700 vehicles were destroyed. For example, both Land Rover and Renault lost an unspecified number of Discovery SUVs and Koleos CUVs, respectively. The explosion also affected Toyota. Its research and design facility with joint-venture partner Sichuan FAW also suffered an unspecified amount of damage. You can check out the translated source article here. As Google Translate jobs go, though, this one is particularly bad, but it still offers some details of the automotive cost of this disaster.