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VW Tiguan grows up, gets bigger

The compact crossover segment continues to do huge business around the world, and Volkswagen is showing just how important the niche is by debuting four versions of the all-new, second-generation Tiguan at the Frankfurt Motor Show. Now riding on VW's MQB platform, the latest version has had a growth spurt, but it has also shed 110 pounds in the process. The first of them will hit the international market in April 2016. While the design is still definitively a VW, the latest Tiguan looks more aggressive and expands to 2.4-inches longer, 1.2-inches wider, 1.3-inches lower. There's also three more inches of wheelbase than the outgoing generation. At the front, the grille stretches all the way across and connects with the headlights to visually widen the look even more. In profile and at the rear, things are now a bit more angular, but the changes give the model a more chiseled style. In Fall 2016, VW will debut an even longer wheelbase body for the Tiguan. According to the company, this version will be aimed directly at customers in the US and China that prefer larger vehicles. The added inches outside translate to more room for passengers and cargo inside. Even with the seats up, there's an extra 1.8 cubic feet for stuff in the back, and those sitting in the rear get 1.1 inches more knee room. As an added amenity, buyers can option a 12.3-inch Active Info display digital instrument panel. Europeans gets a choice of eight engines: four fueled by gasoline and four by diesel. They range in power from 123 to 237 horsepower. Expect far fewer options when the Tiguan eventually arrives on these shores. Both front-wheel drive and 4Motion are available, too. In addition to having standard, 4Motion, and R-Line variants on display in Frankfurt, VW also has the Tiguan GTE plug-in hybrid concept at the show. It combines a 1.4-liter TSI engine and an electric motor mounted to the six-speed DSG to offer a total system output of 215 hp. The 13 kWh lithium-ion battery also lets the PHEV cover 31 miles on electric power and get an estimated 124 miles per gallon on the European cycle. That's not too bad, but the roof also features solar cells that VW claims can add another 621 miles of driving range per year under ideal conditions.

KBB: VW diesel prices have dropped 16%

There are a lot of post-scandal theories and metrics concerning Volkswagen's performance during the diesel emissions scandal, although none of them has created a clear picture of where things are headed. Kelley Blue Book has a few more to add to the spreadsheet, though, finding that average auction prices for VW diesels and Internet shoppers perusing them have both gone down in the past four weeks on KBB.com. Auction prices on the site are down an average of 16 percent for VW oil burners, which compares to a decline of 2.9 percent for gas-powered VWs. Shoppers are still on the lookout, though, even if the numbers are slightly reduced. Overall, "new-car shopping activity" for the small-capacity VW diesel offerings is down 2.4 percent, a number held partly in check by searches for the Jetta SportWagen being up by 3.7 percent. Shoppers are looking harder at the Audi A3 diesel, too, its activity up 1.6 percent. The Golf, though, is down 3.7 percent and the Golf SportWagen down 6.2 percent. Shoppers leaving the diesel fold aren't necessarily going for high-mileage options, either, KBB saying that the Ford Fusion and Honda Civic are quick alternatives to the Jetta TDI, while the Mercedes CLA and BMW 2 Series are getting new looks from those interested in the Audi A3 diesel. You can read the full release from KBB below. VOLKSWAGEN DIESEL VEHICLE PRICES DECLINE NEARLY 16 PERCENT, ACCORDING TO KELLEY BLUE BOOK DATA New-Car Shopping Activity Also Impacted by Recent Emissions Issue IRVINE, Calif., October 21, 2015 – Kelley Blue Book www.kbb.com, the only vehicle valuation and information source trusted and relied upon by both consumers and the automotive industry, today reports that average auction prices, along with new-car shopping activity on KBB.com, for Volkswagen diesel vehicles have declined four weeks after the diesel emissions issue was announced. The average auction price for Volkswagen diesel models dropped by nearly 16 percent since the news broke of the emissions crisis.[1] The average auction price for the brand's gasoline-powered vehicles declined by 2.9 percent.1 On KBB.com, Volkswagen new-car shopping activity for affected TDI models has decreased on average by 2.4 percent. "According to Kelley Blue Book Field Analysts, some auctions are still holding off on selling the affected Volkswagen inventory," said Tim Fleming, analyst for Kelley Blue Book.

VW Super Bowl teaser with Jimmy Cliff is like a less-mean Tosh.0 Web Redemption

Reggae super-duper-star and Rock and Roll Hall of Famer Jimmy Cliff has been using music to send positive vibes out into the universe for decades now, so its no surprise that his message on behalf of Volkswagen is one of redemption.
Dubbed Sunny Side, this web-spot is VW's warmup of sorts for what promises to be another blockbuster year in the world of Super Bowl commercials. Without giving away the game, the euphonious commercial sees Cliff opening his arms and his heart to some YouTube 'celebrities' that might see courser treatment from the likes of Tosh.0, for instance. We can't help but be reminded of Coca-Cola's legendary 1971 Hilltop spot with the "I'd like to buy the world a Coke" lyric, too.
Enjoy the pre-Super Bowl VW spot below, and don't forget to pay it forward... your karma will thank you. For those of you that just can't get enough of commercial-making magic, we've included a "making-of" video, as well.