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VW's Winterkorn tells 20,000 staffers of big cost-cutting plans

During a gathering of 20,000 Volkswagen Group employees at company headquarters in Wolfsburg, Germany on Wednesday, CEO Martin Winterkorn dropped a bombshell. The boss stated that the automaker isn't operating efficiently enough and admitted the company needs to radically start cutting back to raise its profit margins. To right the ship, Winterkorn has proposed killing off less profitable models and spending less on research and development.
According to Reuters, Winterkorn wants to raise the VW brand's profit margin from about 2.9 percent in 2013 to a target of 6 percent. To make that possible, his plan amounts to increasing cost cutting until Volkswagen reaches about 5 billion euros ($6.7 billion) per year to get things back in order. "Over the short-term, we urgently need more efficiency and higher profit," the CEO said during his speech, according to Reuters.
However, Winterkorn can't make these decisions unilaterally. Volkswagen's works council also has a seat on the supervisory board to represent laborers, and it isn't likely to take the proposed cuts sitting down.

A fix is finally coming for some diesel Volkswagens in America

According to Automotive News, the EPA has approved a fix for select Volkswagen and Audi 2.0-liter diesel vehicles. The fix applies to 2015 VW Beetles, Golfs, Golf SportWagens, Jettas, Passats, and Audi A3s. Unfortunately for a majority of people saddled with cheating VWs, Automotive News reports that only about 70,000 vehicles will get this fix. The remainder of the 475,000 affected cars don't have an approved fix yet. The fix first involves a software update. Later, a particulate filter and additional catalysts will be installed with a further software update. According to Automotive News, the hardware portion will be available next year. Despite the small number of vehicles approved, this may give VW owners some hope that they'll be able to make their cars emissions compliant. Volkswagen also recently got approval for a fix of nine million cars in Europe, and the company may be close to a fix for diesel V6 models. However, for owners of 2.0-liter models uninterested in waiting for a fix, they can still participate in the buyback. Volkswagen would prefer that repurchased cars aren't stripped of parts beforehand, though. Related Video: Featured Gallery 2015 Volkswagen Jetta TDI: Review View 42 Photos News Source: Automotive NewsImage Credit: Seyth Miersma Green Audi Volkswagen Emissions Diesel Vehicles vw diesel scandal

Hyundai tops VW and Buick in China, survey says

You may be aware of the long-time competition in China between Volkswagen and Buick, but another brand apparently should be in that conversation too: Hyundai. In a recently published annual consumer survey, the Korean company actually took the top spot to beat out its German and American rivals in second and third, respectively. The results were part of the China Brand Power Index that interviewed 11,500 people around the nation and was paid for by the country's Ministry of Industry and Information Technology. While Hyundai proved popular with voters, its sales haven't necessarily shown that yet. According to Bloomberg, the brand had falling numbers in China for the first quarter of the year. Even Ford outsold the South Korean automaker in the same period, despite scoring lower on the survey. Meanwhile, Audi ranked as the populace's favorite luxury brand, which is hardly a surprise given the Four Rings' strong sales in China. In January alone the automaker saw a 15-percent boost in volume there. Parent company VW's strong performance was somewhat more surprising, though. State media severely criticized the German automaker in March, and customers protested last year for the allegedly poor handling of a recall.