2011 Volkswagen Cc Sport on 2040-cars

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VW's Winterkorn tells 20,000 staffers of big cost-cutting plans

During a gathering of 20,000 Volkswagen Group employees at company headquarters in Wolfsburg, Germany on Wednesday, CEO Martin Winterkorn dropped a bombshell. The boss stated that the automaker isn't operating efficiently enough and admitted the company needs to radically start cutting back to raise its profit margins. To right the ship, Winterkorn has proposed killing off less profitable models and spending less on research and development.
According to Reuters, Winterkorn wants to raise the VW brand's profit margin from about 2.9 percent in 2013 to a target of 6 percent. To make that possible, his plan amounts to increasing cost cutting until Volkswagen reaches about 5 billion euros ($6.7 billion) per year to get things back in order. "Over the short-term, we urgently need more efficiency and higher profit," the CEO said during his speech, according to Reuters.
However, Winterkorn can't make these decisions unilaterally. Volkswagen's works council also has a seat on the supervisory board to represent laborers, and it isn't likely to take the proposed cuts sitting down.

Lincoln Aviator returns, VW ponders pickups, and Subaru Forester endures

NEW YORK – Volkswagen is taking a hard look at a pickup truck, the Lincoln Aviator is back, and you love old Subarus (we'll explain). The New York Auto Show returned last week with flair and a wide range of promising reveals. Let's break down some of the big news, plus a few things you might have missed. News: Ford is fortifying Lincoln with the Aviator SUV Views: Doing a mid-size SUV is obvious. Calling it the Aviator wasn't. I like it. Using Navigator design cues, this thing looks the part and should give Lincoln some energy and sales volume. Not playing in the midsize SUV segment has been a mistake for Ford's luxury brand, and the Aviator should fill a much-needed hole. Props to Lincoln for dusting off the Aviator name, most recently used on a rebadged Ford Explorer built in 2003-2005. It sounds classy and historic, like something from 1930s, even though it only dates to the tail end of the " Friends" era. Speaking of names, when the MKC gets a new one, Lincoln should dust off Zephyr, a moniker it actually used in the '30s and then briefly in the early 2000s. Why use the Aviator name? Jim Farley, Ford's president of global markets, said it's about reminding consumers that Ford has traditionally built strong SUVs. "I think in a way the legacy is falling in love with what we do best," he said. "We wanted to go back to our roots. We know how to do this well." Farley also said the Aviator could prove to be Lincoln's bestseller. The Aviator was well-received in New York, earning our Best in Show award and garnering cautiously optimistic reactions from some analysts. "Lincoln ran this experiment once before ... differences in the market conditions, stronger differentiation and appetite for utility vehicles may prove a different story for this Aviator," IHS analyst Stephanie Brinley said. View 19 Photos News: VW surprised the car world with the Atlas Tanoak pickup concept Views: Good move. VW should build this. The concept is based on a longer version of the Atlas platform and would take aim at the midsize truck segment. VW is using this prototype to "gauge the reactions" of automotive influencers, but make no mistake, the Tanoak is totally doable. Using Atlas bones and mechanicals punched up with rugged styling and some soft-road capability, the Tanoak would grow VW's portfolio in a smart way. The Atlas Cross Sport concept, also revealed in New York, signals that Atlas expansion is already underway.

Volkswagen showcasing latest emergency vehicles at RETTmobil

RETTmobil may not be the top show on our calendars, but it's the top destination for police and emergency vehicles in Europe. The show opens this week in Fulda, Germany, and Volkswagen has revealed some of the vehicles it'll be presenting to first responders there this year. Leading the charge will be the new Golf Alltrack that has been set up specially as a command car, with special lighting, graphics and equipment like an accident data recorder and unique control panel. It'll be joined as well by specially equipped versions of the Passat, Tiguan and Touareg. Volkswagen Commercial Vehicles will also be on hand to showcase an Amarok pickup set up as a beach patrol car (you know, just in case Hasselhoff happens to be in town for the show), as well as a Transporter T6 van set up as an armored personnel carrier and a Crafter ambulance. Volkswagen prasentiert sich auf der RETTmobil 2015 - Golf Alltrack erstmals als Kommandowagen vorgestellt - Transporter T6 feiert Premiere als Mannschaftstransportwagen Hannover / Fulda, 4. Mai 2015 – Mit einer vielfaltigen Produktpalette prasentiert sich Volkswagen ab dem 6. Mai auf der RETTmobil 2015. Messehighlights sind der neue Volkswagen Transporter, der seine Premiere als Mannschaftstransportwagen feiert und der neue Golf Alltrack, der dort erstmals als Kommandowagen zu sehen ist. Bis zum 8. Mai konnen sich Besucher auf der internationalen Leitmesse fur Rettung und Mobilitat in Fulda uber Sonderfahrzeuge fur Rettungseinsatz und Krankentransport informieren. Am Volkswagen Messestand (Halle 3, Stand 303) prasentieren ein speziell ausgestatteter Golf Alltrack und ein Passat Variant 4Motion, das vielfaltige Leistungsspektrum der Marke Volkswagen Pkw fur den Rettungseinsatz. Beide Modelle sind als Kommandowagen aufgebaut und verfugen uber eine umfangreiche Sonderausstattung fur den Einsatz-betrieb wie etwa Digitalfunkvorbereitung, ein Sondertastenbedienfeld und eine Sondersignalanlage mit Blaulichtleuchte. Die Fahrzeuge sind ausserdem mit dem Unfalldatenspeicher UDS ausgestattet, der den Ablauf eines Ereignisses gerichtsverwertbar dokumentiert. Ein besonderes Messehighlight ist der neue Transporter T6 als Mannschaftstransportwagen. Das beliebte Einsatzfahrzeug von Feuerwehr und Rettung wird farblich passend in Rot-Weiss vorgestellt und bietet mit bis zu funf Einzelsitzen viel Platz fur das Einsatzpersonal und die notwendige Ausrustung.