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VW Super Bowl teaser with Jimmy Cliff is like a less-mean Tosh.0 Web Redemption

Reggae super-duper-star and Rock and Roll Hall of Famer Jimmy Cliff has been using music to send positive vibes out into the universe for decades now, so its no surprise that his message on behalf of Volkswagen is one of redemption.
Dubbed Sunny Side, this web-spot is VW's warmup of sorts for what promises to be another blockbuster year in the world of Super Bowl commercials. Without giving away the game, the euphonious commercial sees Cliff opening his arms and his heart to some YouTube 'celebrities' that might see courser treatment from the likes of Tosh.0, for instance. We can't help but be reminded of Coca-Cola's legendary 1971 Hilltop spot with the "I'd like to buy the world a Coke" lyric, too.
Enjoy the pre-Super Bowl VW spot below, and don't forget to pay it forward... your karma will thank you. For those of you that just can't get enough of commercial-making magic, we've included a "making-of" video, as well.

Pope meets with family who drove 13,000 miles to see him

Pope Francis met Sunday with a family who made a 13,000-mile trip over 194 days from Argentina to Philadelphia in an old Volkswagen van. Francis spent time with fellow Argentinians Catire Walker and Noel Zemborain and their four children, talking about their visit and praying. Zemborain told the Associated Press that Francis told her that they were crazy to drive so far with their children. She said it was like meeting an old friend and Francis hugged the children. "We couldn't believe it. They called us this morning (and) we were like in shock," she said after Sunday night's Mass. "It is like being with an old friend. He was so warm. He told us we were crazy. He made jokes. "The children got to hug him a lot. They couldn't leave him. Not at all protocol, not at all formal, it was like being with a friend." Walker and Zemborain quit their jobs in food service and marketing to lead their children on the unforgettable tour of the Americas, using savings and soliciting donations to fund the trip to the World Meeting of Families in Philadelphia. Along the way they made 12 border crossings and stayed with dozens of host families, did lots of sightseeing and documented the trip online. They schooled their children — Cala, 12; Dimas, 8; Mia, 5; and Carmin, 3 — with the help of a distance learning program. The family said they got a call at 6 a.m. Sunday that Francis wanted to meet with them at the Saint Charles Borromeo Seminary, where he stayed this weekend. Francis told the family he had been following their trip, they wrote in a Facebook post. Zemborain, Walker and the kids plan to continue traveling until November, when they will fly home from Miami. They were going to send the van by ship, but then a relative volunteered to drive it back to Buenos Aires from Florida. Francis celebrated Mass on Sunday that drew hundreds of thousands to downtown Philadelphia. The Associated Press contributed to this report.

VW launches cheaper 2016 e-Golf SE to challenge Nissan Leaf

Volkswagen is taking the fight to Nissan in the battle of EV hatchbacks for the 2016 model year with the new, less expensive e-Golf SE trim level. With a starting price of $29,815 (after $820 for destination but before incentives), the model undercuts the $29,860 2015 Leaf S (after $850 destination) by just $45. Lease rates are $199 a month. The 2016 e-Golf SEL Premium is $150 more than last year at $36,415, making the difference between the two trims a significant $6,600. VW isn't letting out much of the info on the SE yet, and the company's release simply says the trim "offers most of the features of the SEL Premium model." The new entry does come standard with a 3.6-kW onboard charger, and a 7.2-kW DC fast charging package is optional later in the year. Inside, there's VW's 6.5-inch MIB II infotainment system, versus an eight-inch version in the SEL Premium with the company's Car-Net App-Connect and Travel Link. The e-Golf is rated at an 83-mile range by the EPA, and it's electric motor produces 115 horsepower and 199 pound-feet of torque. The electric hatchback has already proven itself a moderate success in Europe through the first two months of 2015, and the VW actually beat the Leaf there in sales volume. In the US, the model has moved 1,831 examples through July, compared to 10,990 for the rival Nissan.